Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
Seven years after Bulletproof Coffee's debut, a new generation of entrepreneurs and brands have begun building the niche product into a legitimate RTD coffee sub-category, each taking different approaches towards tweaking Asprey’s original formula and expanding the drink’s customer base.
Spurred forward by both safety concerns and the development of new technologies, some coconut water brands, led by Harmless Harvest itself, have recently begun exploring alternatives to HPP.
New Age CEO Brent Willis explained that the combination of his company’s sales and marketing resources along with consumers’ strong identification with Bob Marley as a public figure made the partnership an ideal opportunity for New Age to make its long-planned entrance into the RTD coffee segment.
Trimino co-founder and CEO Peter Dacey, speaking with BevNET at the 2016 edition of the NACS show hosted last week in Atlanta, lauded the brand’s performance over the past year, in which Trimino expanded its retail presence outside of the Northeast and saw volume increase by 400 percent.
The quarterly report, which was released on Monday and includes input from retailers representing over 15,000 convenience store locations in the U.S., downgraded its 2016 energy drink sales growth projection for the second consecutive quarter, dropping from 7 percent to 6.3 percent, with further deceleration expected.
Speaking at NACS, Sipp founder and CEO Beth Wilson told BevNET the C-store channel represents an ideal opportunity to address consumers’ demand for better-for-you beverages, specifically via the brand’s can package.
The company, which includes Reed’s Ginger Brew, Virgil’s Soda in its brand portfolio, has been mired in controversy over the composition of its Board since August, when a group of activist investors, calling themselves The Committee to Rescue Reed's, formed to pressure CEO Chris Reed into accepting changes to the board's personnel.
Dr Pepper Snapple Group (DPSG) reported Q3 revenues of $1.68 billion in its quarterly financial results summary released Thursday morning, topping analysts’ projections with a 3.1 percent increase from the same period last year.
The company continued to gain value share in total North America RTD beverages for the 26th consecutive quarter, with sparkling beverages volume growth driven by Sprite, Fanta and energy drinks, while Diet Coke declined.
This week the conflict took a more personal turn, with the dissident stockholders’ committee leader, Edwin Lozano, and Reed each questioning the other’s professional backgrounds, and a former board member who had tried to mediate the dispute joining Lozano’s faction.
Speaking with BevNET, Matt DeWitte, vice president of marketing, said the company’s sustainability message and strong social media presence was helping drive growth amid a crowded water set in convenience stores.
Speaking with BevNET at the NACS 2016 show in Atlanta, Alana Radmin, vice president of communications for Bai, said the partnership came together after Timberlake met founder Ben Weiss through another investor in the company.
Charlotte-based organic kombucha and beer brewer Lenny Boy moved into a new 29,000 square foot production facility in September, while Buchi is preparing to relocate to a similarly sized space near Asheville by the end of 2016.
Speaking with BevNET after the earnings call, Reed said that four independent board members with expertise in marketing, supply chain, governance and finance, respectively, would be announced in about a week and a half.
