Ray Latif

Ray Latif

Producer, Taste Radio; Contributing Editor, BevNET

Ray Latif is the lead host, producer, and content editor of Taste Radio, BevNET’s flagship podcast and the go-to show for food and beverage industry insights. With 14 years of experience in the industry, Ray is a seasoned journalist known for his sharp interviews and in-depth coverage of trends, innovation, and news. He began his career at BevNET as an assistant editor, later advancing to managing editor of both the website and magazine. Since 2016, he’s been the driving force behind Taste Radio, overseeing everything from content strategy to production. Ray’s conversational style and meticulous research have earned him widespread praise from both guests and listeners. He has had the privilege of interviewing a diverse range of high-profile figures, including Patrick Mahomes, Jennifer Garner, Dan Aykroyd, Kobe Bryant, Padma Lakshmi, and Brad Paisley. His ability to connect with entrepreneurs, celebrities, and industry leaders has made Taste Radio a must-listen for anyone interested in the evolving world of food and beverage.

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Posts by Ray Latif

Unique Drink Brain Toniq Reaches The Top

In May 2011, Brain Toniq, the world’s first non-caffeinated focus and memory drink, reached the number one selling drink position out of the 390 current beverages in the natural category…

PTI Establishes New, Independent Closure Testing Lab

Holland, OH (June 21, 2011) —Plastic Technologies, Inc. (PTI), a leader in packaging development and engineering, establishes a new closure testing lab.  It is thought to be the first independent…

Sambazon and Whole Foods Market Partner for Amazon Giveaway

San Clemente, CA (June 20, 2011)  /PRNewswire/ — Sambazon, the pioneer of organic Amazon Superfoods, today announced a partnership with Whole Foods Market®, the leading natural and organic food retailer,…

Avitae Caffeinated Water vs. LeBron James

(Dublin, Ohio) – Brian Pitzer, CEO of Avitae Caffeinated Water, the Dublin, Ohio-based, nationally-branded beverage company (www.myavitae.com) created a controversial business move: A social media movement, paired with dissemination of…