Happy Products Secures Investment From Taste Tomorrow Ventures
Taste Tomorrow Ventures, the venture capital arm of beverage incubator L.A. Libations, has made a strategic minority investment in happy products.
Shauna Golden
Posts by Shauna Golden
NBA Stars Get Involved in Expanding THC Space
Viola, the premium cannabis brand founded by former power forward Al Harrington, has partnered with former shooting guard Allen Iverson and plant-based wellness brand Horticulture to create IVERSON, a craft THC-infused soda.
Prime Sues Más+ by Messi Over False Advertising Claims
The ongoing legal battle between Logan Paul’s Prime Hydration and Mark Anthony Brands’ Más+ by Messi is getting more heated.
Chobani Files Motion to Dismiss Danone Cold Brew Lawsuit
The cold brew clash continues. Chobani, the parent company of La Colombe, on Monday filed a motion in the U.S. District Court for the Southern District of New York to…
Delta Beverages Unveils Refresh, Targets C-Stores for Hemp THC Growth
Delta Beverages unveiled a new visual identity and a marketing campaign that seek to “humanize” the brand while eliminating the stigma often associated with cannabis use.
Ben Stiller Launches New ‘Nostalgic’ BFY Soda Brand Stiller’s
Actor Ben Stiller is joining the likes of beverage heavyweights Coca-Cola and PepsiCo in the modern soda stakes, launching his new low-sugar CSD line.
Danone Halts Acquisition Talks with Lifeway Foods
For Danone’s long-running courtship of kefir category leader Lifeway, the third time isn’t the charm. The French dairy giant has withdrawn its interest in purchasing the kefir category leader.
Wellness on the Rocks: Roxii Supercube Brings Functional Beverages into the Frozen Aisle
Powders and shots have become the go-to formats in the functional beverage category, but Roxii Supercube is targeting a different section of the grocery store: the frozen aisle.
Celsius Enlists Former Mark Anthony Exec to Lead Marketing
Celsius Holdings has appointed seasoned marketing executive Rishi Daing as CMO, effective today. Daing most recently served as EVP of the Mark Anthony Group.
5-hour Energy Lawsuit Tossed; ‘No Plausible Antitrust Injury Exists,’ Judge Rules
A federal court judge in Michigan last week dismissed a class action suit against 5-hour Energy alleging the company violated U.S. antitrust laws.
Amid Acquisition Negotiations, Lifeway Forecasts Record Annual Sales Growth
Lifeway Foods cited strong volume growth of its drinkable kefir and farmer cheese as the primary driver of record sales in the second quarter of 2025.
SunOpta: Volume Gains Drive ‘Outstanding’ Q2 Results
Broad-based volume gains helped beverage and fruit snacks producer SunOpta deliver “outstanding” second quarter results, according to CEO Brian Kocher.
Non-Alc Beverage Makes Modest Sales Gain; Energy Drinks Decelerate
Stronger volumes and softer pricing growth helped modestly accelerate non-alcoholic beverage growth during the two-week period ended July 26.
What UNFI’s New Merchandising Service Fee Means for Brands
Wholesale distributor UNFI announced this month that it will begin charging suppliers a new fee for planogram and shelf execution.