Tea Time for Sparkling ICE

After a leap into lemonade, Sparkling ICE is attempting to make a splash in another on-trend category.

Eye on the Market: Beverage Pricing in East L.A.

At the Vallarta Supermarket on Whittier Blvd. in East Los Angeles, Coca-Cola, Sprite and Fanta Mexicana sell for 4 cents a bottle. But those aren’t the only beverages that the retailer offers with a price point below the market standard.

Lenny Wilkens Foundation Honors Nina Morrison of Talking Rain

The Lenny Wilkens Foundation announced today that Talking Rain’s Vice President of Community and Customer Relations, Nina Morrison, is the 2014 recipient of the foundation’s community service award.

Affinnova: How Package Design Matters

Affinnova, a marketing technology and analytics company, released an extensive report on how package designs are affecting the beverage industry.

Kevin Durant to Endorse Sparkling ICE

Durant has long been a fan of the brand, having begun his NBA career with the Seattle Supersonics. The team played about 22 miles from Talking Rain headquarters in Preston, Wash., before relocating to Oklahoma City.

Talking Rain CEO Named Pacific Northwest Entrepreneur of the Year

Ernst & Young (EY) today announced that Kevin Klock, president and CEO of Talking Rain Beverage Company, headquartered in Preston, Washington, received the coveted EY Entrepreneur Of The Year™ 2014 Award in the Retail and Consumer Products category in the Pacific Northwest.

Sparkling ICE Partners With DreamWorks Animation

Sparkling ICE® sparkling mountain spring water, part of the TalkingRain® portfolio of beverages, is excited to announce an alliance with DreamWorks Animation surrounding the summer release of How to Train Your Dragon 2.

TalkingRain Partners With Children’s Miracle Network Hospitals

Children’s Miracle Network Hospitals today announced a new partnership with TalkingRain, the maker of Sparkling ICE. The beverage company has committed $50,000 to fund needed program growth and development on behalf of the charity’s member hospitals.

Video: Sparkling ICE Eyes Convenient Route to Market, Acquisitions

The brand’s parent company, Talking Rain, has cobbled together a national network for reaching convenience stores, CEO Kevin Klock told BevNET Editor Jeffrey Klineman during a wide ranging interview on the floor of the NACS (National Association of Convenience Stores) Show.

Sparkling ICE Partners With TEAM Enterprises

FORT LAUDERDALE, Fla. — Sparkling ICE is the fastest growing non-alcoholic beverage in the United States. As part of a fully-integrated marketing program to further its growth in 2013, TEAM Enterprises has enhanced the brand experience for consumers by designing air-conditioned 20’x20′ “ICE Cubes” and has supported Sparkling ICE in executing events in multiple markets […]

TalkingRain Named Sponsor of Adult One-Day Summer Camp

SEATTLE — TalkingRain, the maker of Sparkling ICE, announced today its sponsorship of “Party Camp,” a Seattle event to bring back the joy of summer camp to grown-ups. Proceeds from the event will benefit Camp Korey, a Carnation-based non-profit that provides children with serious medical conditions and their families year-round camp experiences at no cost. The goal […]

Talking Rain Announces Advertising Campaign, Website Redesign for Sparkling ICE

SEATTLE — TalkingRain is proud to announce the launch of a new multi-million dollar advertising campaign and website redesign for Sparkling ICE, the fastest growing non-alcoholic beverage brand in the United States. “In less than two years, Sparkling ICE grew from a $10 million to a $200 million beverage brand, due largely to organic growth brought on by consumer demand […]


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