Brand News
Sep 22, 2026Hoplark Files for Chapter 7 Bankruptcy Liquidation; Signals Potential Lawsuit Against Brooklyn BreweryHoplark’s parent company has filed for Chapter 7 bankruptcy liquidation and teased a “potential lawsuit against Brooklyn Brewery,” alleging the New York craft…Jun 9, 2026Last Updated Jun 12, 2026Hoplark’s Brand Refresh Aims to Boost Discovery Across ChannelsHoplark is rolling out a comprehensive refresh this summer aimed at solidifying its identity across categories while broadening its reach to new consumers.
Aug 15, 2025Last Updated Aug 15, 2025New Products: Huel Goes Green, Trolli Does the Dew, Hoplark Serves SodaThis week’s new product gallery features a first look at new RTDs from supplement makers Huel and RAW Nutrition, hop beverage maker Hoplark’s take on soda, and…
May 22, 2025Last Updated May 21, 2025Reviews: We Have the Hops, Plus De Soi Gets SpicyThis week’s review roundup features a look at new releases from HOP WTR, De Soi, MADPOP and Hoplark.
Mar 14, 2025Last Updated Mar 14, 2025New Products: Equator Coffees Does Multi-Serve, Red Bull Celebrates SpringIn this week’s new products gallery, Equator Coffee unveils its first multi-serve offerings, Red Bull launches its first U.S. Spring Edition and Hoplark pays…
Mar 16, 2021Last Updated Mar 16, 2021High Hops: Non-Alc Brands Look to Create a Category Around HopsThis nascent space has seen an influx of innovation within the past two years, including startups such as HopTea, HOP WTR, Aurora Superior Sparkling Beverages…
Sep 13, 2019Last Updated Sep 16, 2019Distribution Roundup: Hoplark HopTea Goes Nationwide in Whole FoodsHoplark HopTea Goes Nationwide in Whole Foods; CELSIUS Looks to Accelerate C-Store Business; Eternal Water Partners with Honickman Group; TEN Spring Water Adds…
Dec 4, 2018Last Updated Dec 7, 2018HopTea Wins New Beverage Showdown 16Hoplark HopTea claimed victory today in New Beverage Showdown 16 at BevNET Live Winter 2018, as the non-alcoholic hop-infused tea earned bragging rights and a…