Joia: Ginger Apricot & Allspice

Joia’s Ginger Apricot & Allspice is a nice approach to creating a soda that has a sophisticated flavor but is still very approachable. The flavor of the drink is primarily ginger ale (rather than spicy ginger), with a pleasant splash of apricot providing a secondary note of flavor to help round things out. Finally, there’s the allspice, which gives the product a slightly lingering spice note. All in all these flavors work extremely well together and also do a great job of masking the sweeteners (erythritol, stevia, and monk fruit along with sugar) used in the drink. And with only 60 calories and 15g of sugar per bottle, this product definitely delivers a ton of flavor relative to comparable products. Visually, we like the homespun look of the label, which definitely helps set the tone for the product’s unique but high quality flavor profile. However, the white lettering on a clear label is a bit hard to read from afar. Figuring out a way to improve this would certainly help in situations where the bottles are being sold as singles (they have a four pack which also resolves this problem). Overall, a very creative and well executed product.