
Brand News
May 13, 2025Lifeway Continues Growth Streak in Q1 on Back of Drinkable KefirsLeading U.S. kefir brand Lifeway Foods had its 22nd consecutive quarter of year-over-year growth, with net sales up 3.3% to $46.1 million, in its Q1 2025…
May 31, 2024Last Updated May 31, 2024Lifeway Ferments a Future in Dairy Amid Growth Wave; Family Feud LingersIn January 2022, having bounced back from a period of major revenue declines and operating losses, leading U.S. kefir manufacturer Lifeway Foods announced a…
May 6, 2022People Moves: Liquid Death Names Marisa Bertha as SVP of StrategyAs the company plans for significant scaling over the next several years, Liquid Death has hired former Marisa Bertha as Senior Vice President of Strategy to…
Jan 11, 2022Last Updated Jan 11, 2022Lifeway Announces “3.0” Strategic Plan Following Return to GrowthIn 2018, fermented dairy brand Lifeway announced the beginning of “Lifeway 2.0,” a strategic revitalization plan to invigorate growth and expand the brand…
Jan 16, 2019Last Updated Feb 11, 2019Winter Fancy Food Show 2019 Gallery: New Products and RebrandsIn this gallery, we showcase a handful of notable new launches and looks for brands as seen at this year’s Winter Fancy Food Show, held Jan. 13-15 in San…
Jan 3, 2019Last Updated Jan 3, 2019Lifeway Charts Path to Renewed Growth with ‘2.0’ PlanFeeling the pain of a declining sales amidst a dairy backlash, kefir maker Lifeway Foods is preparing a new internal restructuring project that brings a mix of…
Mar 23, 2018Last Updated Feb 18, 2019Expo West 2018: Dairy Responds to Rise of Plant-BasedTwenty-five years after the National Milk Processor Education Program (MilkPEP) launched the iconic “Got Milk?” advertising campaign, the dairy industry is…
Mar 20, 2018Expo West 2018 Video: Lifeway’s Smolyansky on Challenging ConsumersNow producing lines of elixirs, farmer’s cheese, and skyr, the company has become a gut health minded maker of probiotic foods and drinks. At Natural Products…