Brand News
Jul 17, 2026Last Updated Jul 17, 2026New Beverages: GT’s Brings Kombucha to Cans, Silk Pumps Up the ProteinGT’s Kombucha After building its place as a kombucha category leader exclusively in glass bottles, GT’s is taking a step forward with Synergy Enlightened, its…
Dec 1, 2025Last Updated Dec 5, 2025Distribution: No Cap! Grows SoCal Footprint; Fruga Debuts in SproutsBetter-for-you soda brand No Cap (stylized as NO CAP! Soda Pop) has added SoCal distributors John Lenore & Co. and various Anheuser-Busch InBev houses to its…
Oct 28, 2025No Cap Teams with ICEE for Co-Branded LTO LaunchBetter-for-you soda startup No Cap is raising the ante on its co-branded collaboration strategy by partnering with the ICEE Company for a three-year licensing…
Sep 25, 2025Last Updated Sep 25, 2025Distribution: HappyPop Makes National Debut in SproutsMood-boosting functional beverage brand HappyPop is making its nationwide retail debut at Sprouts Farmers Market stores this month. The launch includes two new…
Aug 15, 2025Last Updated Aug 15, 2025Dirty Business: Why Soda Trends Are Shaping Strategy From Pepsi to Taco BellEmerging from the soda shop channel frequented by Utah’s Mormon plurality, the dirty soda trend became a social media sensation thanks in no small part to the…
Jul 21, 2025Last Updated Aug 1, 2025No Cap Closes $3M Round to Fuel Supply Chain, Marketing GrowthAfter pulling off its first activation at the X Games last month, zero-sugar soda No Cap is putting more fuel in the tank for the second-half of 2025 with $3…
Jun 20, 2025Last Updated Jun 20, 2025Gen Z Is Thirsty For Soda & Innovation, Says Keurig Dr Pepper Trend ReportAmong the more broad takeaways, Keurig Dr Pepper’s (KDP) first-ever State of Beverages Trend Report provides some notable insights into how CSDs are evolving…
Jun 6, 2025Last Updated Jun 6, 2025Distribution: Starbucks Picks Up Sol-ti Wellness ShotsThe coffee giant announced last week the arrival of Sol-ti’s refrigerated wellness shots in 2.1 oz. glass bottles, a move that brings the SoCal-based organic…Apr 15, 2025Last Updated Apr 15, 2025Sweet Deal: No Cap! Partners With Candy Maker AlbaneseUpstart soda brand No Cap has signed an exclusive licensing agreement with family-owned candy maker Albanese Confectionary Group to bring that company’s…