@@img1NORWALK, CT – Mar 6, 2006 – Taking vitamins just got a whole lot tastier. Today, SoBe Beverages announced the launch of new SoBe Life Water, a line of refreshing vitamin-enhanced water beverages that contain the powerful antioxidant vitamins C & E as well as members of the vitamin B complex. Available in five delicious […]
SEATTLE – Feb. 8, 2006 – Starbucks Coffee Company (Nasdaq: SBUX) today announced the launch of its new ready-to-drink coffee drink, Starbucks® Iced Coffee, in the U.S. through the North American Coffee Partnership, a joint venture with Pepsi-Cola Company. With the introduction of Starbucks Iced Coffee, the North American Coffee Partnership is creating a new […]
SOUTH BURLINGTON, VT – Feb 6, 2006 – Ben & Jerry’s Ice Cream, the funky & chunky ice cream company from Vermont, has announced it’s bringing milkshakes to the masses. A multi-year licensing agreement with PepsiCo will bring strong support to this project, as the two companies work together to bring the products to shelves […]
@@img1PURCHASE, NY January 30, 2006 – After two decades of groundbreaking and memorable advertising during the Super Bowl – sometimes featuring the world’s most popular celebrities – Pepsi is at it again. This time, zero-calorie Diet Pepsi is the star, and the “Diet Pepsi Can” becomes a celebrity in its own right. Two commercials for […]
@@img1PURCHASE, N.Y. – November, 2005 – Pepsi-Cola North America announced that Cie Nicholson is being promoted to SVP and chief marketing officer for PCNA, with Meena Mansharamani filling a newly created post as SVP-innovation and insights. Both Nicholson and Mansharamani will report to PCNA President and CEO Dawn Hudson. Nicholson succeeds Dave Burwick, who was […]
@@img1Las Vegas, NV – (November 2005) – Retailers will be happy to amp their profits in 2006 with new the Mountain Dew AMP “Tall Boy” package. This 16 oz. version of the popular Mountain Dew AMP energy drink simply offers AMP fans more of what they love – the great AMP citrus taste. @@img2 “Recent […]
@@img1St. Louis, Mo. – October, 2005 – Propel® Fitness Water will build on its continued success as the enhanced water category leader with the introduction of the first national enhanced water to be considered a good source of calcium per serving (10% DRI per eight ounce serving). Propel Calcium®, which was officially introduced this week […]
@@img1PURCHASE, N.Y. – October 19, 2005 – Mountain Dew will bridge the gap between energy drinks and soda with the launch of MDX. Pioneering a new category of “energy sodas,” MDX features the familiar citrus flavor of Mountain Dew, but is fueled by a “power pack” of ingredients including Ginseng, Guarana, Taurine, and D-Ribose, helping […]
@@img1PURCHASE, N.Y. – Look out for the sour bite! Pepsi-Cola North America announced that it will launch Mountain Dew Pitch Black II for a ten-week period from now until November. It’s Mountain Dew with a blast of black grape, a cool metallic silver label, and a brand name that consumers love. It’s just like last […]
PURCHASE, N.Y — Pepsi-Cola North America, The Pepsi Bottling Group, PepsiAmericas, Pepsi Bottling Ventures and other leading members of Pepsi’s bottling system today announced their support of the American Beverage Association’s new school vending policy. The Pepsi system will work closely with parents, community leaders and school officials to achieve the following objectives: – Provide […]
@@img1PURCHASE, N.Y. – There’s a new addition to PepsiCo’s non-carbonated beverage portfolio – a line of flavored milk beverages called Quaker Milk Chillers. They’re made with 2% reduced-fat milk and fortified with calcium and seven essential vitamins. Available in three flavors – chocolate, strawberry and vanilla – Quaker Milk Chillers will hit stores in the […]
@@img2DALLAS, TX, – 7-Eleven, Inc. (NYSE: SE) and Pepsi take a leap of faith this month to “Unleash their FrawgT” on an unsuspecting America. Targeted to teens and 20-somethings, Frawg is a new apple-flavored, caffeinated soda available exclusively at 7-Eleven® as a Slurpee® and a Big Gulp® fountain drink. Culminating two years of focused product […]
Famed astronaut Buzz Aldrin announced today that the next time you reach UP for a can of Diet 7UP, newly reformulated with SPLENDA(R) Brand Sweetener, you could be reaching for the stars. In partnership with the X PRIZE Foundation, creators of the $10 million ANSARI X PRIZE, the Diet 7UP Free Ticket to Space sweepstakes […]
MAKE A CRISP AND REFRESHING DEBUT “The Force” will be with the new flavored colas in-store while the “Lime Guys” hit the airwaves PURCHASE, N.Y., May 3 – The crisp and refreshing taste of lime comes alive in Pepsi Lime and Diet Pepsi Lime, a pair of colas now making their national debut. Pepsi Lime […]
