
Crystal Pepsi Throwback Tour A Tribute to ’90s Nostalgia
The tour will kick off with a pre-game concert in New York outside Yankee Stadium at Billy’s Sports Bar on Tuesday, Aug. 1, 2017, featuring 90s hip-hop icon, Busta Rhymes.
The tour will kick off with a pre-game concert in New York outside Yankee Stadium at Billy’s Sports Bar on Tuesday, Aug. 1, 2017, featuring 90s hip-hop icon, Busta Rhymes.
Mehmood Khan joins Indigo Ag board of directors; Val Stalowir begins as new CEO of Reed’s following founder’s resignation; Mamma Chia hires new sales SVP; Mark Ellis moves on to next project with Rally; Caribou Coffee announces new CEO and President
Reuters has reported that PepsiCo is in talks to acquire All Market Inc, the maker of leading coconut water brand Vita Coco. PepsiCo is offering less than the $1 billion that All Market has sought for the acquisition, according to Reuters, which cited sources familiar with the potential deal.
In this episode of the BevNET Podcast, Sperry, along with Carol Ortenberg, the editor of BevNET sister site Project NOSH, discussed Whole Foods’ efforts to revitalize its brand and assuage key investors in light of its announcement of changes to its board of directors, category management, and the launch of a loyalty program.
As a nod to DEW Nation, who loves mixing DEW flavors to create one-of-a-kind drink concoctions, Mtn Dew is teaming up with decade-long partner Dale Earnhardt Jr. during his final racing season to introduce Mtn Dew DEW-S-A.
PepsiCo today announced the launch of Pepsi Fire, a cola spiked with a cinnamon-flavored twist, available nationwide for an eight-week period beginning on May 22.
With summer days just around the corner, Lemon Lemon, a new sparkling lemonade from PepsiCo, is available in stores across the country, offering a refreshing way to enjoy the warmest months of the year.
Last week PepsiCo removed bottled Stubborn Soda and Caleb’s Kola products from the market after discovering recent batches were inadvertently made with beet sugar. The craft sodas are normally formulated with Fair Trade Certified cane sugar and the gaffe was the result of a supplier error, according to the company.
Energy drinks again saw modest growth last month while CSD continued to slip behind in sales, according to the latest Nielsen xAOC (expanded all outlets combined) and C-store non-alcoholic beverage analysis for the four-week period ending on March 25.
Balance Water names Brian Pear as the company’s new CEO, while McDonald’s taps the CMO of Pepsi’s Global Nutrition Group for its top marketing role.
Following the success of Mtn Dew Black Label last year, DEW is creating the Mtn Dew Label Series – a line of premium sodas from DEW with crafted unique flavors and herbal and citrus bitters.
Pepsi and Aquafina unveiled their plans for the 2017 baseball season, centered around home openers in Chicago and New York, along with nine other teams throughout the year. The announcement reflects PepsiCo’s longstanding commitment to baseball as it continues to reach new heights with franchised team sponsorships.
Raisman, a native of Needham, Mass., discovered Cheribundi two years ago and integrated the drink into her daily exercise routine for post-workout recovery and sleep.
The most well-funded food and beverage start-ups by state include big names, Essentia signs Periscope as its first creative AOR, PepsiCo pulls 12-packs and 2 liter bottles from Philadelphia, and Forbes lists its top female leaders in food.