A positive run for carbonated soft drinks (CSD) has ended as sales of major brands within the category declined for the first time in over a year, according to a new Wells Fargo Securities report, which covers Nielsen xAOC (expanded all outlets combined) sales data for the four-week period ending on June 13.
PURCHASE, N.Y., June 15, 2015 /PRNewswire/ — Summer is here and Pepsi is making it memorable by delivering incredible, one-of-a-kind fan experiences to some of the hottest music and sporting events, restaurants and travel destinations. Today, the brand announced how it will kick off the season and deliver on its promise of unforgettable moments and […]
In its 11th year, Gatorade Beat the Heat has also teamed up with the Korey Stringer Institute and league partners including the NFL and NBA to continue to raise awareness among athletes, parents and coaches on how proper hydration can help reduce heat-related illnesses during athletic activity.
Rumors surrounding a Crystal Pepsi comeback first surfaced in 2014, when the Coca-Cola Company resurrected it owns nineties cult classic Surge.
Amid a decline in consumption of carbonated soft drinks, soda makers are getting crafty — so to speak.
The introduction of Pepsi Limon reinforces PepsiCo’s commitment to growing its diverse beverage portfolio and providing great tasting options for Hispanic consumers.
The limited-edition collection will be available exclusively on MishkaNYC.com starting May 18, retailing for $32 to $92.
New flavors AMP Energy Strawberry Limeade, AMP Energy Passion Fruit, AMP Energy Blueberry White Grape ZERO and AMP Energy Watermelon ZERO have joined favorites AMP Energy Original and AMP Energy Cherry Blast in retailers nationwide,.
The company announced the news today, revealing that the aspartame-free versions of Diet Pepsi, Caffeine Free Diet Pepsi, and Wild Cherry Diet Pepsi are slated to hit shelves in August.
PepsiCo today reported organic revenue growth of 4.4 percent and core earnings per share of $0.83 for the first quarter.
As part of this expansive food and beverage partnership with the league, PepsiCo will leverage its Mountain Dew, Aquafina, Brisk, Doritos, and Ruffles brands to engage NBA fans through PepsiCo’s world-class sports marketing and high-profile activation.
PepsiCo has signed on to become the official food and beverage partner of the NBA while Coca-Cola has announced a multi-year deal with the MLS.
Mountain Dew Baja Blast is the second largest and fastest growing beverage sold at Taco Bell, and has generated more than $1 billion in retail sales since its introduction.
The shift speaks to the faster and more drastic drop of diet soda within the greater fall from grace of carbonated soft drinks, which have now seen a full decade of declines.
