Brand News
Sep 6, 2024Last Updated Sep 13, 2024Perricone, Natalie’s Say Post-Merger Synergies Will Strengthen Both BrandsCan two legacy juice manufacturers become a major force in a stiff category? That’s the goal for California-based Perricone Farms after it announced this week…
Aug 22, 2024From X to Z: Clearly Canadian Builds Modern Brand on Nostalgic BedrockClearly Canadian has experienced the heights of success and the depths of bankruptcy. Now the Toronto-based sweetened sparkling water brand is figuring out how…
May 28, 2024Last Updated May 28, 2024Suja Life Acquires Slice Soda TrademarkSuja Life has announced its acquisition of soda brand Slice, representing the company’s second acquisition since its purchase of Vive Organic in 2022. Terms of…
Mar 13, 2024Last Updated Mar 18, 2024Expo West Notebook: MALK, Mingle Make Moves; SKY WTR ArrivesAs Natural Products Expo West kicks off today, the BevNET edit team is on the ground in Anaheim gathering the latest news and updates from the biggest four…
Feb 14, 2024Last Updated Feb 14, 2024Suja Appoints Former Stone Brewing Chief Maria Stipp As CEOSuja Life, the parent company to Suja Organics and Vive Organics, announced today it has appointed Maria Stipp as its new CEO, effective Feb 20, while current…
Jan 11, 2024Last Updated Jan 11, 2024Suja Launches Protein Shakes, “Reinforcing Its Dedication” to InnovationSuja Organic is going back into protein, today announcing the launch of a line of plant-based Organic Protein Shakes. Available in three flavors at launch –…
Jan 9, 2024Last Updated Jan 9, 2024Rowdy Energy To Shut Down This MonthRowdy Energy’s former CEO Jeff Church, who co-founded the brand with NASCAR star Kyle Busch in 2020, revealed that the energy drink company will be shutting…
Dec 6, 2023Last Updated Jan 3, 2024BevNET Live Recap: Identifying Disruption and the State of M&ABevNET Live Winter 2023’s second day of programming featured presentations on disruption, non-alcoholic alternatives, M&A opportunities, and more.Sep 11, 2023Sujata Malhotra Promoted to Sethness Roquette US General ManagerSethness Roquette is pleased to announce that Sujata Malhotra has been appointed General Manager for Sethness Roquette US. She has acquired the…
Jul 27, 2023Last Updated Jul 27, 2023Are Kids Kombucha’s Next Key Consumer?Kombucha already has a hill to climb in winning over the tastebuds of many adult consumers – why make things any harder by targeting kids? Ask Tim Tam Tummy, a…
May 24, 2023People Moves: Former Suja CMO Rose Heads to Proud Source; ZICO Hires Ex-Vive MarketerAfter the merger of Suja and Vive Organic in October, the former CMOs of both juice brands have found new roles this month. Greg Rose, who spent nearly six…
Mar 24, 2023Last Updated May 29, 2023Expo West 2023 Gallery: Suja Launches Coffee Shots; Kids Drinks from Shine Water, KOR and MoreNatural Products Expo West 2023’s innovation extended deep into the juice, shots, lemonade and kids drink categories – sometimes combining several of those…
Dec 27, 20222022 Recap: Gut Health Drinks See Surge of Investment and InnovationAs functional beverages have played an increasingly important role in consumers’ daily routines, pro- and prebiotic gut health friendly drinks spent 2022…
Dec 16, 2022Last Updated Dec 19, 2022People Moves: Suja CMO Greg Rose Prepares to Exit, Saxon Seay Named to RoleSuja CMO Greg Rose is wrapping up a nearly six year tenure with the cold-pressed juice brand. Rose announced his departure from the San Diego, California-based…