Apple & Eve, the largest privately held juice company in the U.S., today announced that it has acquired The Switch Beverage Co., which markets a line of sparkling 100 percent juice drinks and holds a strong presence in U.S. schools.
Natural Products Expo East, held Sept. 23-26 at the Boston Convention and Exhibition Center, drew a smaller group of beverage firms than in previous years, but most companies that appeared brought with them positive attitudes. Coconut water brands greeted booth visitors while still riding the glow from recent investment in the category. ZICO recently received […]
DOWNLOAD SHOW PLANNER Natural Products Expo East will be held at the Boston Convention & Exhibition Center from September 23-26. Expo East, along with its sister show Expo West, are national venues to see and sample all-natural and organic products. BevNET.com will be on hand to cover and report on the beverage-related exhibitors at the show – […]
DARIEN, Conn., July 29 /PRNewswire/ — Now served in over 4000 schools across the nation, The Switch, a sparkling 100% juice, is expanding its availability into the retail sector. In addition to being available on-line at Amazon.com, The Switch has added key retailers Tops, D’Agostinos, Big Y, Kings and select Whole Foods in the past […]
STAMFORD, Conn., January 2007 – The Switch Beverage Company has created a new beverage category of better-for-you beverages that have 100% of what consumers want and 0% of what they don’t. 100% of what consumers want 0% of what they don’t want . 100% Juice . 100% RDA Vitamin C . Great Natural Fruit Taste […]
@@img1STAMFORD, CT – November 29, 2006 – The Switch Beverage Company, makers of The Switch, the only national, carbonated, 100% juice beverage on the market, named Maura Mottolese president. She reports to CEO Brian Boyd. “We are thrilled to get a beverage executive onboard with so much relevant experience,” said Brian Boyd, CEO of The […]
Richmond, VA (March 30, 2004) – The Switch Beverage Company, which offers a line of 100% Juice that is 100% Carbonated and is one of America’s fastest growing beverage companies, announced today that it has entered into a distribution agreement with one of the nation’s largest independent bottlers, 7UP Bottling Company. Under the terms of […]
Richmond, VA (October 14, 2003) – With the sweep of a pen, outgoing California Governor Gray Davis signed into law California’s SB677 legislation that sets nutrition standards for all beverages sold on elementary, middle and junior high school campuses in the state of California. The law limits the sale of beverages in schools to milk, […]
Richmond, VA (April 22, 2003) – The Switch Beverage Company, makers of a 100 percent juice that is 100 percent carbonated, today announced that it has national reach in the natural food channel and expanded reach to direct store channels in core markets thanks to significant broker and distributor deals. The Switch has successfully aligned […]
