Headlines

In this week’s roundup of new products, Aura Bora takes inspiration from one of the nation’s national parks, Death Wish Coffee Co. and Silk celebrate the arrival of autumn and Boba Bam debuts three new flavors.

Starbucks Coffee has named Laxman Narasimhan as its next CEO, replacing interim chief executive Howard Schultz effective April 1, 2023. Currently based in London, Narasimhan will relocate to Seattle for the role and will join the company full time as its “incoming CEO” on October 1 to work alongside Schultz.

With Taste Radio’s industry meetup in Austin just two weeks away, we’re excited to announce two featured interviews taking place at the event. Presented by Super Coffee and hosted at the company’s headquarters, the gathering will highlight conversations between Taste Radio host Ray Latif and Super Coffee co-founders Jimmy, Jake, and Jordan DeCicco, and Anna-Lena Kamenetzky, the founder and CEO of Touch Capital.

Seven months after the brand was acquired by King’s Hawaiian parent company Irresistible Foods Group, Shaka Tea’s founders Harrison Rice and Bella Hughes are moving on to new ventures, beginning with the launch of investment fund Roya Capital.

Gatorade is partnering with the National Football League (NFL) to launch its first energy drink, dubbed Fast Twitch, in 2023.

Organic and grass-fed dairy company Maple Hill Creamery has named current chief financial officer Jim Hau as its new President.

Monster Energy's jury trial against Bang Energy maker Vital Pharmaceuticals is underway, with claims around "super creatine" facing scrutiny.

Thanks to its eponymous CBD-infused soda, the Vancouver-based functional wellness beverage brand has emerged from the pioneering days of CBD drinks as one the category’s leading players.