News

OXiGEN Expands Product Line with Release of Shot

The leader in enhanced natural recovery, OXiGEN will officially launch its new 0.5 fl. oz. OXiGEN shot product at Natural Products Expo West 2017 in Anaheim, CA this week. OXiGEN shot is a highly concentrated version of OXiGEN water, the brand’s debut product, which contains 100 times the oxygen of regular water.

BeyondBrands Prepares Strong Natural Products Expo West Presence

Natural Products Expo West 2017 is just around the corner, and BeyondBrands, the Collective of natural industry professionals that “Ignites Conscious Innovations,” is planning to make its second year in Anaheim a showcase of its work, its people and its vision for creating better products and a better world.

Goldthread Herbal Tonics Expands to West Coast

After experiencing substantial success throughout the Northeast in 2016, Goldthread is expanding into the west coast market with a launch at Expo West in March.

Salute American Vodka Launches Across the U.S.

The high-quality, award-winning, American-made, craft vodka is launching this spring in major cities across the country and aims to become the number one spirit contributor to veterans’ charities nationwide.

Dreaming Cow Launches LUSH: A Yogurt Drink With A Full Serving of Vegetables

Dreaming Cow Creamery, the maker of grass-fed and 100 percent pasture-raised cream top yogurt, announced today a new line of products called LUSH, a nutrient dense grass-fed and 100 percent pasture-raised yogurt drink that delicately blends delicious fruits with one full serving of vegetables and more than 20 billion clinically proven probiotics for wellness on-the-go.

High Brew to Debut New Flavor at Expo West

High Brew Coffee is adding a rousing new flavor, Creamy Cappuccino + Protein, and saying goodbye to Felicia aka Stevia with three enhanced recipes for bolder flavors using only natural cane sugar.

Say ‘Hola’ to Zola 2.0

Last year when KarpReilly purchased Zola, the new owners began rigorous rebranding project that became known internally as “Zola 2.0." With a new team, new packaging, and new innovation, the coconut water and acai juice company is ready to reveal the first stage of its makeover at the 2017 Natural Products Expo West.

Agua Brands Launching New Flavors for Agua Fruit Essence

Agua Brands is excited to announce two new flavors for its Agua Fruit Essence line, Blueberry Coconut and Watermelon. Lemon Cucumber, Lime Mint Mojito, Peach Mango and Orange Pineapple flavors complete the 6-flavor lineup of naturally flavored, electrolyte enhanced water with zero calories, zero sugars and zero sweeteners.

Clearly Kombucha Launches Co-Packing Operations

The strategic initiative is intended to support a planned expansion of its production plant. The San Francisco-based company is currently working with two early-stage, non-competing brands and is looking for more, said CEO and co-founder Alison Zarrow.

Pro Watercross Tour Signs SHARK as Official Energy Drink for World Championship

Recently coming ashore in the US, SHARK Energy Drink, www.sharkenergyusa.com, will bring a long and storied history, superior flavor and sustained energy to Pro Watercross athletes and fans at each tour stop and the Championships as a new sponsor of the Pro Watercross Tour for 2017.

Grand Mayan Tequila Names M.S. Walker United States Importer

M.S. Walker has today announced its appointment as the U.S. importer for Grand Mayan Tequila. Based in Guadalajara, Mexico, Grand Mayan’s portfolio of very special, premium, 100% Blue Agave tequilas are meant to be enjoyed on any occasion that calls for a smooth crafted spirit or a refreshing cocktail.

Sazerac Company Purchases Strategic Interest in Bittermens

One of the oldest producers of cocktail bitters in the United States is joining forces with the company that helped spearhead the modern bitters resurgence, as Sazerac purchases a strategic interest in Bittermens. The current owners, Avery and Janet Glasser will continue to lead the business and Sazerac will manage the sales, marketing, and distribution of all Bittermens brands.

Premium Eco-Friendly Canadian Water Brand Flow Makes A Splash In The U.S.

Flow water, a naturally alkaline spring water brand from Canada, has officially come to the U.S. Known for its delicious, smooth taste, naturally occurring healthful benefits and eco-friendly Tetra Pak®, Flow is already making waves in the water category.