Belvoir Fruit Farms Lemonades Now Available at Ralph’s
Belvoir Fruit Farms launched its first lemonade in the US in 2011 and has grown successfully ever since.
News
VitaminWater Announces Project Hustle Finalists
Each finalist has the opportunity to see whether their dreams can become reality, and the chance to win up to a total of $500,000 (across ten finalists) to bring them to life.
Summer Fancy Food Show 2015 Recap
Ready-to-drink gazpachos, cocktail mixers, and beverages utilizing high pressure processing made their presence felt at the Jacob Javits Center.
Temple Turmeric Has Mainstream Aim for New “Super Lights” Line
Described as “fully-functional thirst-quenchers,” Temple Turmeric Super Lights are designed to attract a broader base of consumers as compared to those of the brand’s flagship line. The beverages launched as part of Kroger's “Taste of Tomorrow” program, a set of emerging beverages promoted within the grocer’s Fred Meyer and Ralph’s stores.
Essentia Reports Triple Digit Growth in Recent Four-Week Period
An important component of Essentia’s brand activation is a marketing campaign rolled out this summer that is based on findings of double-blind clinical study where Essentia was found to be 88 percent more hydrating than another leading bottled water brand.
International Beverage Appoints 375 Park Avenue Spirits as Exclusive U.S. Importer
375 Park Avenue Spirits is pleased to announce that the company has been appointed as the exclusive United States importer for the award-winning International Beverage portfolio of spirit brands, effective August 1, 2015.
Buffalo Trace Distillery Visitor Center Expansion Now Complete
Buffalo Trace Distillery completed two big construction projects, having finished a 5,500 square foot expansion of its Visitor Center and having completely renovated the historic Old Taylor House, the oldest structure on the Distillery’s property.
Construction Underway at Salt Lake City’s Dented Brick Distillery
Following a successful brick-laying event last month, distillery construction completion is targeted for July ,2015 with grand opening events scheduled this fall.
Sugarlands Distilling Company to Distribute in NYC
Sugarlands Distilling Company partnered with Empire Merchants to continue their expansion in New York. Sugarlands Shine is currently available in 14 states.
Ole Smoky Tennessee Moonshine Announces All-New 360 Marketing Campaign
Ole Smoky Moonshine's new campaign will spotlight Ole Smoky as a unique alternative to the average bar offering and will introduce a new instigator persona and slogan, "C'mon Live a Little."
Castle Brands Announces Investment in Kentucky Artisan Distillery
The investment is part of a wide-reaching agreement to build a new warehouse to store Jefferson's bourbons, provide distilling capabilities using special mash-bills made from locally grown grains, and create a visitor center and store to enhance the consumer experience for the Jefferson's brand.
WANU Now Available at Vitamin Shoppe
The Vitamin Shoppe now offers Peach Passion and Watermelon Raspberry WANU.
LifeAID Partners with I AM ADAPTIVE and Some Assembly Required
LifeAID Beverage Company has announced that its FitAID product is now the official ready-to-drink sponsor of two leading organizations dedicated to raising worldwide awareness of the burgeoning “adaptive” movement.
Liquid Ice Energy Adds Orange Flavor
Liquid Ice Orange will be available in 8.3 oz. and 12 oz. cans at participating on-premise locations and retailers such as Casey's General Stores, Holiday Stationstores, Loaf 'N Jug, Quik trips, Super Americas in over 40 states through selected Anheuser-Busch, MillerCoors, Pepsico and Coca-Cola distributors.