Crystal Light, a low-calorie drink mix that adds flavor and vibrancy to water, is thrilled to announce an exciting new partnership with Grammy Award-winning singer-songwriter Miranda Lambert as the presenting sponsor of her 2014 "Platinum" Tour.
Susan K. Neely, president and chief executive officer of the American Beverage Association (ABA), today named William M. Dermody Jr. as vice president of policy for the association.
COCOZIA, the latest buzz in the world of healthy drinks, is now available to more regions across the United States as it fills shelves at popular health grocery retailer, MOM's Organic Market.
Mamma Chia, the organic food and beverage company that originated the chia beverage category, is announcing two delicious new beverage flavors, Strawberry Lemonade and Pineapple Coconut.
BODYARMOR SuperDrink® is proud to welcome Richard Sherman to its impressive line-up of athlete partners.
AMAZONIA Beverages is bringing the power of the Amazon to the heart of New York City, commencing with yesterday’s Amazon-inspired #UrbanJungle workout, followed by an official campaign kick-off party on Saturday, May 31– both hosted by brand spokesperson and Brazilian supermodel Adriana Lima.
The next teen-angled effort comes from Sunny Delight Beverages Co., which announced Monday the test market launch of SunnyD X, a carbonated juice drink that the company hopes will serve as an energy drink alternative.
ROK Stars, the consumer products and environmental technologies development company founded by John Paul DeJoria and Jonathan Kendrick, has announced its ROK Drinks division has signed a multi-year exclusive agreement with leading United States beverages importer, The Marsalle Company, for the distribution of Uisce Beatha Real Irish Whiskey across the United States.
Launching a potent ultra premium tequila made from 100% pure blue weber agave, CAOS Tequila launches their brand to expectant crowds in Austin, Texas on June 15, 2014.
SVEDKA Vodka is seeking to crown the best of the nation's "power-mixers" at the first annual SVEDKA SHAKEDOWN on Monday, August 11th.
The idea behind "#OpinionsWelcome" is to inspire whisky drinkers to share their own personal Laphroaig "tasting notes" by showcasing the often offbeat and unique descriptions that members of Friends of Laphroaig, the brand's distinguished loyalty group, have provided over the years, as well as first-time Laphroaig drinkers.
The Marley Beverage Company (MBC) announced Monday that it has appointed Harry Bigelow as president and chief executive officer, according to a company release.
Monster Beverage Corporation (NASDAQ:MNST) (“Monster”) issued the following statement in response to media and other inquiries relating to the lawsuit against Monster Energy Company (“Monster”) by the Beastie Boys.
DNA Brands, Inc. (OTC: DNAX) makers of DNA Energy Drink, the winner of the 2010 and 2012 "World's Best Tasting Energy Drink" title, announced today that it will soon be offering its Omega3 infused energy coffee drinks in the Memphis, TN area.
