Can Paraxanthine Power Caffeine-Free Energy Drinks?
Paraxanthine is the latest innovative beverage ingredient to start bubbling up in the functional set, touting energy-boosting and cognitive attributes while also increasing metabolism.
News
Distribution: Gold Coast Steps Up With ‘Proven’ Brands
The New York City DSD house’s trio of new signings in key categories -- OWYN, Jolene and Spindrift -- signal that it has the clout to attract experienced brands that need support up-and-down the street.
State Garden Ramps Up Co-Packing Business with Beverage Expansion
State Garden is known for its salad offerings with brands like Olivia’s Organics, but the Massachusetts-based business now wants to position itself as a leading organic juice and beverage manufacturer as well.
The Willie Nelson Effect: Willie’s Remedy+ Becomes JuneShine’s Fastest Growing Launch
California-based JuneShine Brands has spent the last seven years expanding its bev-alc portfolio from only hard kombucha, to now spirits-based canned cocktails, an American light lager and flavored malt beverages (FMBs).
Taste Radio: The Traits That Define Trailblazing & Successful Leaders
In this special edition of the podcast, we feature highlights from interviews with eight founders, creators and innovators who joined us on the show during the first half of 2025.
Spirits Distribution: LIXIR and West Peak Hit Major Chains, Ego Tequila Expands In Texas
In this month’s distribution news, Ego Tequila makes moves in Texas, NEFT Vodka’s mini barrels roll into BevMo!, and several ready-to-drink (RTD) brands land big California accounts
Productivity Drink Neutonic Secures $3.7M To Kickstart U.S. Move
Neutonic, the supplement brand fronted by podcaster Chris Williamson and fitness YouTuber James Smith, this morning announced it has raised $3.7 million at a $20 million valuation to help fuel the expansion of its RTD productivity drinks.
Inside Bloom Nutrition’s Strategic Entry into Walmart’s Modern Soda Set
Bloom Nutrition has officially entered the blossoming “modern soda” category, debuting its Bloom Pop shelf-stable prebiotic soda in Walmart stores nationwide today.
Casamigos Launches RTD Margaritas
The O.G. celebrity tequila has made its way into canned cocktails. George Clooney’s Casamigos announced today the launch of Casamigos Margaritas, its first ever ready-to-drink (RTD) product.
Chris Reed Picks Up Pa. Co-Packer Out of Bankruptcy, Reopens Former Joriki Plant
Chris Reed, the founder of ginger beer brand Reed’s, is going deeper into the co-packing business via the acquisition of the recently-shuttered Joriki Beverage aseptic beverage production facility in Pittston, Pa.
As Bev-Alc Volumes Decline, RTDs and Cider Are Summer Bright Spots
Bev-alc volumes declined in the two-week period ending June 14 except for cider and some ready-to-drink subcategories, according to analysis of NIQ data from Goldman Sachs Equity Research.
NIQ: Functional Drinks Surge In C-Stores As Gen-Z Loses Interest
The convenience store channel is evolving beyond beer, soda and chips to meet a growing demand for healthier food and beverage options.
BIOLYTE Gets a Glow Up as Driving Velocities Take Priority
BIOLYTE is sporting a fresh new look. The medical-grade hydration beverage brand this Spring introduced an updated package design, intended to help drive trial in retail and better reflect modern aesthetic trends in premium brand design.
BevNET Live: Scaling Up With Olipop’s Mel Landis
At BevNET Live Summer, Olipop president Mel Landis spoke about his approach to shifting a brand's focus from being new and innovative to scaling for a new growth stage that positions it for long-term success.