News

Rainforest Distribution Acquires New England Distributor Associated Buyers

Rainforest Distribution Corp. has acquired New England natural and specialty foods distributor Associated Buyers, the companies announced this week. According to a press release, the companies will take roughly two months to transition the Associated Buyers’ network into the Rainforest system.

The Drivers Shaping RTDs, Spirits and Non-Alc in 2024

What core drivers are BevAlc experts watching in 2024? We checked in with a data analyst, consultant and major retailer buyer on their outlook, including what investors will be looking for, where there might be white space in hot categories, and how retailers are making buying decisions.

With Humm Acquisition, SYSTM Homes in on Gut Health

Yesterday, California-based CPG company SYSTM Foods announced it had acquired Humm Kombucha for an undisclosed sum. The deal now places the nearly 15-year-old brand under the command of SYSTM’s executive team, which also operates two other functional beverage acquisitions - REBBL and Chameleon Organic Coffee.

Looking Forward & Back with NorCal Beverage

For one last bit of vision, we bring up NorCal's Shannon Deary-Bell and Pete Grego to discuss the growth of the entrepreneurial beverage business through the lens of this innovative manufacturer, one that has evolved by taking cues from the industry and continuing to serve it.

Retail Strategy: Moving from Click to Brick

The panel gives the audience insights on channel strategy, different digital marketing and sales strategies, approaches to omnichannel, and the ways brands build teams and capabilities as they begin to adopt broader sales pathways. By following these brands as they go click-to-brick, we gain knowledge into the challenges facing dozens of beverage companies that have launched in the past five years.

Distributors and Brands: Refining the Relationship

Top KeHE executives share the ways distributors and brands can work to grow and succeed together. The two executives bring wide-ranging distribution experience, including expertise in the beverage category, to the stage, as well as an understanding that the distributor/supplier relationship is at a fluid point.

Retailer Profile: Inside Albertson’s

We meet with key decision-makers at Albertson's, the 2nd-largest supermarket chain in the country, to find out how entrepreneurial brands can succeed in their stores, and to understand their outlook for the business going forward.

SYSTM Foods Acquires Humm Kombucha

SYSTM Foods, a joint venture between SYSTM Brands and CPG investment firm GroundForce Capital, have acquired Humm Kombucha, the companies announced today. Financial terms of the deal were not disclosed.

Flavor Trends For Spirits and Cocktails in 2024: Vegetal, Cultural and Global

From the continued rise of the espresso martini to savory cocktails, 2023 was a year of bold flavors at the bar, so what’s in store for 2024? We polled experts in spirits, flavor innovation and mocktails about what trends are on tap for cocktails and ready-to-drink versions.