News

Review: Oatworks

Oatworks recently unveiled a revamp of its ready-to-drink oat-based beverages. Now promoted as an “oat-powered natural smoothie,” the three-SKU drink line features new packaging and a tweak in formulation of the drinks to create a slightly more viscous mouthfeel. Have the updates to the brand changed our opinion of the products? Not exactly...

TalkingRain Named Sponsor of Adult One-Day Summer Camp

SEATTLE — TalkingRain, the maker of Sparkling ICE, announced today its sponsorship of “Party Camp,” a Seattle event to bring back the joy of summer camp to grown-ups. Proceeds from…

Updated: Rockstar Says Promotion Juiced Competitors’ Share, Innovation on the Way

After years of massive growth and reportedly reaching the $1 billion benchmark at the end of 2011, Rockstar Energy appears to be falling off the pace with industry leaders Monster and Red Bull, according to analysis of June convenience store numbers provided by Wall Street investment firms. Rockstar attributed much of that separation to increased promotional activity on the part of Red Bull and Monster.

Analysts Down on Rockstar

After years of massive growth and reportedly reaching the $1 billion benchmark at the start of 2012, Rockstar Energy appears to be falling off the pace with industry leaders Monster and Red Bull, according to analysis provided by Wall Street investment firms.

Review: FitPro Daily

Fit Pro “Daily” is a protein/meal replacement beverage that is made with real milk. However, unlike many other dairy-based protein drinks, Fit Pro is lactose-free. On the whole, we think the company has created something that can, at least when it comes to the balance of taste and nutrition, hold its own against pretty much any protein drink out there.

PepsiCo to Enter Premium Water Market

PepsiCo hasn’t admitted defeat, but it continues to build away from its flagship. Next year, the soda giant will soon join the thriving premium water category with the launch of a new brand called Om, according to a recent report in Beverage Digest.

Review: Goldenhive Tea

Goldenhive is a micro-brewed tea that is made with organic tea, unrefined Northwest honey and lemon juice. The flavor is simple and straightforward, with a smooth but bold base of black tea and loads of honey flavor. Overall, we really like the flavor of this product and feel as though it could, with some further development of the brand, have some potential.

Markets in Missouri and New Jersey Feature uvé

Missouri-based Dierbergs markets, as well as New Jersey-based Kings Food Markets and Balducci’s Food Lover’s Markets are the latest stores “slimming down” with uvé (say oo-vay) gourmet weight management beverages.…

Double Cola Expands Distribution in Georgia

CHATTANOOGA, Tenn. — The Double Cola Company has teamed up with Atlanta Beverage Company (Atlanta Beverage) to grow its distribution in the state of Georgia. The team initially paired up…

Review: Kombucha Mama

As is often the case with similar flavors from other kombucha lines, Kombucha Mama's Lemon Ginger flavor is the most mainstream in its lineup. All in all, this beverage is quite well-crafted.

Bioenergy Life Science Signs Four Athletes to Team Ribose

Bioenergy Life Science, maker of patented Bioenergy Ribose, announces that four champion athletes – triathletes Greg and Laura Bennett, rower Susan Francia, and Nordic combined skier Billy Demong – have…

Water Sensations Launches at Fairway Markets in New York

Water Sensations, a line of natural liquid water infusions, has launched at Fairway Markets in the New York Metropolitan area.  Water Sensations is a clear liquid water infusion that diffuses…