Tony Burt, the founder and CEO of super-premium mixer brand East Imperial, spoke about the why a consistent and disciplined emphasis on the brand’s core values has been key to its success, how the company holds the line on pricing and positioning and identifies ideal placement for its products and why it is agnostic about strategic partnerships.
HUMANITEA, the innovative tea company dedicated to creating positive social change through its sustainable and ethically sourced teas, is thrilled to announce the launch of its crowdfunding campaign on StartEngine.
The beer distributor route-to-market has served fourth category brands like BeatBox and Stateside Vodka’s Surfside hard tea and lemonade better than wine and spirits distributors, but getting in front of the right buyers in the fast-changing category is still “messy."
A $900 million M&A deal was a top talking point for the hosts, who also highlighted a $40 million private equity fund focused on investment in emerging brands and opined on both trendy concepts and those of cultural significance. This episode also features an interview with culinary expert and product developer Henry Hill, who spoke about ways that modern brands can optimize flavor and texture.
This year in beverage news had it all: raging Senators, warring energy drinks and even a sprinkle of Elk Blood. Here are the top 10 BevNET stories, as ranked by popularity.
In this week’s new products roundup, KELIA expands its portfolio of THC-infused beverages, Pecana seeks to shake up the alt-milk space and G Fuel celebrates the upcoming launch of Zack Snyder’s new Netflix film, Rebel Moon.
Over one-fifth of the convenience channel is planning to give more space to beverages in the new year, with energy drink growth driving optimism for the total beverage category, according to the latest Beverage Bytes retailer survey released by Goldman Sachs Equity Research this week.
Golden Tiger’s newest Product is a Sparkling take on their refreshing Hibiscus Lemonade. The Sparkling Hibiscus Lemonade joins 3 other Turmeric Lemonades in their Sparkling line; Original, Green Tea, and Energy.
Hydration drink brand Barcode is expanding its presence across Texas by going chainwide with grocer H-E-B this week. Also, Prebiotic soda brand Poppi is now the exclusive soda for Juice Press stores. The juice bar chain announced this week that the brand is now rolling out to all 80 of its locations nationwide.
Seedlip, the number one selling non-alcohol spirits brand in the U.S. (IWSR), unveils Seedlip Notas de Agave - a premium, new expression which is elegantly crafted to awaken the palate with vibrant and warm tasting notes.
Legendary rapper, weed advocate and rising CPG player Snoop Dogg is teaming with Texas-based Hill Beverage Co. to use iconic rap label Death Row Records as a way to enter the rapidly expanding world of cannabis beverages.
Sabeena Ladha, the founder and CEO of Deux, spoke about how her prior work experience helped give the a better-for-you sweets brand a head start, why Deux promotes indulgence first and foremost, how the collaborative nature of its social media and influencer strategy has benefited trial, awareness and innovation, and how she navigates the challenge of managing three product lines.
Global packaging developer and manufacturer TIPA has launched a first of its kind fully compostable coffee capsule lid, in collaboration with technology innovation company ATI.
In this latest round of distribution news, we check in with Tequio, Fairfields Rum, Kastra Elion Vodka and two UK gins headed this way, Warner’s and Renais Gin, the latter courtesy of Harry Potter star actor Emma Watson’s Renais Spirits.
