Vita Coco to Be Given Away on JetBlue Airways Flights
NEW YORK–(BUSINESS WIRE)–In fall 2009, Vita Coco became the first-ever fresh coconut water to be sold at U.S. airports. Today, Vita Coco co-founder and CEO Michael Kirban announced that Vita…
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The Flow: No Tata for Nooyi; More New Leaf Distrib
ON TOP PepsiCo CEO Indra Nooyi has dispelled rumors that she will leave her current position to become the chairman of the Tata Group. In a recent statement, she explained…
Tropicana Has Launched Its Lower-Calorie Trop50 Farmstand Apple Juice
CHICAGO, Aug. 31 /PRNewswire/ — With the launch of Tropicana Trop50 Farmstand Apple, apple lovers can now pour a glassful of crisp apple flavor without an ounce of guilt. Trop50…
The Flow: Regulate Kombucha?; Inside Coast
ON TOP Coast Brands takes aim at the biggest problem for growing beverage companies: approvals from distributors and retailers. Link Kombucha producers may decide to register as alcoholic beverage producers…
3D Tea Will Be Available in Safeway Stores Nationwide
(PHOENIX, AZ – August 26, 2010) – Revolution will be expanding its retail distribution of 3D Tea nationwide. “3D will be hitting the shelves at Safeway grocery stores across the…
Honest Tea Has Relaunched Its Honest Kombucha at Whole Foods Market Stores
Bethesda, MD August 27, 2010 – Honest Tea®, maker of the nation's top-selling organic bottled tea, reintroduces Honest Kombucha, brewed with an innovative, new process, to store shelves. Following a…
Kombucha Producers May Opt for Regulation, Not Reformulation
Kombucha producers are considering another route to market as they fight to get raw, unpasteurized, and possibly still-fermenting products back onto store shelves: registering as alcoholic beverages producers with…
Can Coast Brands Help Companies Coast Into Retail?
It is, to be sure, a Catch-22, and it’s one that’s been discussed repeatedly – and with ongoing frustration –by many a growing beverage marketer. It goes something like this:…
Amcor’s First 20oz Stock PowerFlexTM PET Bottle Used For Greater>Than’s New Coconut Water Sports Drink
MANCHESTER, Mich., Aug. 24, 2010 – Greater>Than’s unique all-natural sports/hydration beverage based on coconut water has been introduced in the first 20oz stock PowerFlex™ polyethylene terephthalate (PET) container from Amcor…
O Water, Polar in Deal Talks
A long-rumored arrangement between Polar Beverages and O Water, the enhanced water/sports drink company started by Nantucket Nectars cofounder Tom First, is nearing completion, First confirmed today. “It looks like…
The Flow: Nestle Waters Wins; Bottled Teas Lack Polyphenols
ON TOP Nestle Waters has been awarded the 2010 Gold Connecticut Quality Improvement Award’s (CQIA) Innovation Prize for its next-generation Eco-Shape(TM) half-liter bottle. This bottle uses 25 percent less PET…
Western Washington Coca-Cola Workers On Strike, NLRB Investigating Alleged Labor Law Violation
SEATTLE, Aug. 23 /PRNewswire-USNewswire/ — Approximately 500 Coke employees from 6 Teamster Locals across Western Washington went on strike at 5 P.M. this afternoon in response to the Company's surveillance…
RelaxZen Has Increased Distribution Across New England
(SHREWSBURY, NJ)– August 23, 2010 — RelaxZen, Inc., the leading developer of relaxation products is proud to announce the launch of RelaxZen DAY and RelaxZen NIGHT at Nouria managed stores,…
Study Finds Bottled Teas Lacking in Polyphenols
ScienceDaily is reporting on a study of healthful antioxidant levels in commercial bottled tea beverages. According to the study, health-conscious consumers may not be getting healthful doses of the so-claled…