XYIENCE Seals Endorsement Deal with Matt “The Terror” Serra
LAS VEGAS, NEV. (May 21, 2009) XYIENCE, the official energy drink of the UFC, announces that Matt “The Terror” Serra, the former UFC Welterweight champion, has joined the company’s team…
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VidaTea Now Available in Whole Foods Market, Bristol Farms & Sunflower Farmers Markets
Hermosa Beach, CA (May 21st 2009)- Vida Tea™, LLC an upcoming All Natural Sparkling Green Tea bottler announces that its VidaTea™ brand is now available for consumer purchase in Whole…
Have A Naturally De-Lightful Summer With New Light Lemonade and Light Limeade From Odwalla
Half Moon Bay, Calif., May 21, 2009 — Just in time for summer fun, Odwalla introduces new Light Lemonade and Light Limeade. These new natural refreshers with antioxidant Vitamins C…
Chug a Chaga and Lighten Up!
Los Angeles, Calif. — Sayan Health, the manufacturer of the super antioxidant beverage Sayan Chaga, is pleased to announce the launch of a calorie-free version of its health drink. To…
Albertsons adjusts prices to fight supercenters
Albertsons supermarkets announced plans this week to lower prices on thousands of goods at its California stores. The move, according to the Los Angeles Times, is meant to counter consumers’…
Jamba Juice Delivers on New Licensing Strategy with Addition of Oregon Ice Cream and Think Wow Toys as New Licensing Alliances
EMERYVILLE, Calif. (May 21, 2009) – Jamba Juice, the leading provider of healthy, fun and on-the-go food, snacks and beverages, announced today the addition of Oregon Ice Cream and Think…
Ski Launches New Package Design through “What’s Next for Ski? YOU Decide.” Campaign.
CHATTANOOGA, Tennessee, May 20, 2008-Starting next month, Ski Citrus Soda will ask consumers to vote online for the next Ski package design through the “What’s Next for Ski? YOU Decide.”…
The Flow: Busy Goldman; BPA ban
Financials • Coca-Cola Enterprises said second quarter business trends are broadly in line with expectations and affirmed its full-year 2009 earnings guidance. Link • Innovative Beverage Group Holdings reported a…
Cool new organic intros from Bigelow Tea and Arizona Beverage
FAIRFIELD, Conn. – Bigelow Tea® and AriZona Beverage® are bringing a delicious new line of organic green teas to the RTD marketplace. These new entries build on the strengths of…
Lawsuit challenges NY Bottle Bill’s labeling and special exemptions
Alexandria, VA — The International Bottled Water Association (IBWA) today announced that it has filed a lawsuit challenging the constitutionality of newly-added provisions of New York’s Returnable Container Act (RCA)…
PTI develops first lightweight foamed PET bottle/jar blow molding process for food, beverage applications
Holland, Ohio (May 19, 2009) -Plastic Technologies, Inc. (PTI) has developed the first lightweight foamed polyethylene (PET) bottle/jar blow molding process. Marketed under the oPTISM (pronounced “opti”) brand name, the…
H2Om Water with Intention welcomes new Vice President of Sales & Marketing to accompany Expansionary Growth
LOS ANGELES, CA. May 18th, 2009 – H2Om Water with Intention today announced that it has appointed a new Vice President of Sales & Marketing to lead in the company’s…
PureCircle Announces that Reb A is Sustainably Competitive with Sugar
FLORHAM PARK, N.J., May 14 /PRNewswire/ — In the keynote speech given in Shanghai at Stevia World 2009 (May 14-15), the annual conference for producers and food and beverage companies,…
drank Rolls Into the Motor City, Thanks to Freshly-Inked Contract With Detroit-Based Intrastate Distributors
HOUSTON and DETROIT, May 18 /PRNewswire-FirstCall/ — Innovative Beverage Group Holdings, Inc. (OTC Pink Sheets: IBGH) today announced that the company has entered into an exclusive agreement with Intrastate Distributors…