News

Nirvana Water Sciences Enters Into Strategic Partnership With SCS

Nirvana Water Sciences Corp. (“Nirvana”) has entered into a strategic partnership with SCS and will leverage SCS’s marketing intelligence to support its fully integrated marketing initiatives for 2022. “Nirvana Water…

This Week’s New Products: Coffee Cake Creamers and “MSHRM Oat”

Functional drinks and seasonal offerings are abound in this week’s new beverage launches, including limited edition flavors from Aura Bora and nutpods, plant-based mushroom drinks from Lifeway and a new medical-grade meal replacement via Kate Farms.

ONE ROQ Named Official Vodka Of The NFL Alumni Legends Party

ONE ROQ has been named the Official Vodka of the upcoming NFL Alumni Legends Party presented by USA TODAY Network Ventures. The event will be held at the famous Avalon nightclub in Hollywood, California and is anticipated to be one of the top parties to kick off Super Bowl weekend. 

Taste Radio: There Are No Boundaries. And These Brands Are Taking Advantage.

The team discussed a variety of current topics, including the implications of a groundbreaking countertop appliance that will be able to create a near-infinite number of beverage types, how Expo West exhibitors can amplify their presence at the show, and whether a YouTube megastar can leverage his fame to sell chocolate bars, plus offered high praise for several new snacks and beverages.

Lief Labs Announces Launch of Its Lief Raws Nutraceutical Ingredient Supplier Division

Lief Labs, a premier formulation and product development innovator and manufacturer of dietary supplements, is pleased to announce the launch of its Lief Raws division, a quality-driven and science-focused performance ingredient supplier providing forward-thinking ingredients to the continuously adapting nutraceuticals market.