Fred seen this week on CNBC’s “The Big Idea”

New York, NY November 5, 2007 – The Big Idea with Donny Deutsch welcomes CEO and good buddy of Fred, Adam Gayner. In addition to hosting The Big Idea – an interview news show that covers new business ideas poised for success – Deutsch is the CEO of a prominent national advertising agency that bears his name. Fred was incubated from within thread®, a boutique advertising agency founded by Gayner in 1998, originally based in San Francisco and now based in Brooklyn, NY. This career connection plays well between the two “ad guys” throughout the interview.