Bawls Guarana Expands Northeastern Distribution During Fourth Quarter of 2007


Miami, FL – November 28, 2007 – Hobarama LLC – parent company of high-caffeine soda BAWLS Guarana – today announced the addition of five new Anheuser-Busch wholesalers to their growing sales network. As part of the company’s recent aggressive Northeastern distribution push, these new partnerships are among several that will Hobarama plans to make known before the end of 2007.


The following new partners – all of which are members of the Anheuser-Busch Distribution Network – have added BAWLS Guarana products to their beverage portfolios:


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          Hartford Distributors (Hartford)


          National Distributors (Portland)

          Valley Distributors (Oakland)

          Federal Distributors (Lewiston)

          Maine Distributors (Bangor)

The addition of these Maine-based distributors marks Hobarama’s entry into the state and Hartford Distributors’ reach stretches across the Greater Hartford area. 




BAWLS is the brainchild of entrepreneur Hoby Buppert, CEO of Hobarama, LLC, who named the beverage for the caffeinated “bounce” the drink packs.  Widely distributed to local super markets, convenience stores (7-Eleven), Target Stores, CompUSA stores and gaming venues; BAWLS is a premium, non-alcoholic, carbonated beverage made from the guarana berry harvested in the Amazonian Rainforest. The caffeine found in BAWLS Guarana contains the same amount of caffeine as coffee and nearly three times that of traditional sodas due to a naturally occurring form of the stimulant found in the guarana berry. BAWLS’ unique refreshing flavor tastes like a citrus infused cream soda and its popularity continues to grow over a variety of different sectors including financial institutions, the fashion industry, technology businesses, military bases, extreme sports and college campuses. For more information, please visit