SEATTLE, Feb. 12 /PRNewswire/ — Alaska Airlines and Horizon Air today announced they have selected Seattle-based Jones Soda Co. as their new soda drink partner. Beginning April 1, Alaska and Horizon will serve Jones Soda’s premium sodas on 1,000 daily flights.
The airlines will offer customers complimentary canned Jones Pure Cane Cola, Sugar-Free Cola, Lemon Lime and Sugar-Free Cream Soda beverages, with additional flavors periodically offered. Jones Soda products are the only nationally distributed sodas sweetened with pure cane sugar instead of high fructose corn syrup.
“This is a natural partnership,” said Greg Latimer, managing director brand and product marketing. “Just like Alaska and Horizon, Jones Soda calls Seattle home and has a passion for quality and innovation. We’re thrilled to be the only airlines offering customers such a premium complimentary soft drink.”
“To us, Alaska and Horizon are much more than customers,” said Scott Bedbury, chairman of Jones Soda. “They are a great Pacific Northwest success story known for their innovative spirit. We look forward to introducing our products to millions of Alaska and Horizon customers on flights across the country and beyond.”
Jones Soda is the latest premium beverage product to be offered on Alaska’s flights. The airline also serves award-winning Alaskan Amber beer, Athena(R) bottled water and Red Bull Energy Drink. On its new flights to Hawaii, the airline offers Kona Longboard Island Lager and Johnny Love Aloha Vodka.
Both airlines will continue to serve complimentary ginger ale, tonic water, club soda, coffee, tea, water and juices. Horizon also offers complimentary premium Northwest wines and microbrews.
Jones Soda Co.(NASDAQ:JSDA)markets and distributes premium beverages under the Jones Soda, Jones Pure Cane Soda, Jones 24C, Jones Energy, Jones Organics, Jones Naturals and Whoopass brands and sells through distribution network in markets across North America. A leader in the premium soda category, Jones is known for its variety of flavors and innovative labeling technique that incorporates always-changing photos sent in from its consumers. Jones Soda is sold through traditional beverage retailers and everywhere you’d never expect to find a soda. For more information, visit jonessoda.com and myjones.com.
Alaska Airlines and Horizon Air together serve 92 cities through an expansive network in Alaska, the Lower 48, Hawaii, Canada and Mexico.