LAS VEGAS, NV (July 28, 2011) — XYIENCE, the maker of Xenergy, the official energy drink of the UFC®, and Pick ’n Save invite mixed martial arts (MMA) fans to meet XYIENCE team athlete and UFC lightweight fighter Anthony Pettis. The Milwaukee native and fan favorite will be signing autographs at Pick ’n Save in Market Square (6760 W. National Ave., West Allis, Wis.) on Saturday, Aug. 13, 2011 from 1:30 to 3:30 p.m. The event coincides with UFC® on Versus 5: Hardy vs. Lytle, that takes place Aug. 14 at the Bradley Center in Milwaukee.
“This is the first UFC event hosted in Milwaukee, so it’s going to be an exciting weekend because it’s a chance to show MMA fans that this is a great city,” says Pettis, 24. In addition to his career as a professional athlete, Pettis and his brother Reynaldo own ATA Evolution, a martial arts training center located in Pleasant Prairie, Wis. The gym has a second location in Greenfield, Wis. that specializes in MMA training. “A big thanks to XYIENCE for putting this event together. I’m really psyched to get everyone pumped up for the fights.”
On the evening of Aug. 14, Pettis’ XYIENCE teammate Dan “The Outlaw” Hardy faces Chris Lytle in a welterweight bout.
Pettis (11-2-0) is a third-degree black belt in taekwondo who started his martial arts career at the age of 5. He captured the World Extreme Cagefighting (WEC) Lightweight title in December 2010. Since the UFC and WEC merged in late 2010, he is the last fighter to hold that title.
In addition to his WEC title, Pettis’ has earned accolades as 2010 Breakthrough Fighter of the Year from Sherdog, an MMA news source. He also earned WEC bonuses for Knockout of the Night, Submission of the Night and Fight of the Night. Pettis quickly gained a huge fan following for his pizzazz both inside and outside of the octagon, earning him the nickname “Showtime.” During his 2010 WEC title fight, Pettis performed a unique move and coined the “Showtime Kick” by using the cage as a lateral springboard to launch a roundhouse kick to his opponent’s face in the final minute of the fight. That moment was recognized by ESPN as a 2010 Top 10 Highlight Reel. It was also featured on CNN and has been viewed over two million times on YouTube.
For more information on XYIENCE, Xenergy or Anthony Pettis, please visit www.xyience.com.
About XYIENCE (pronounced zy-ince)
Headquartered in Las Vegas, XYIENCE products support an active and healthy lifestyle and are held to the most stringent standards of excellence. Visit www.xyience.com for details.
Xenergy (pronounced zen-er-gy)
Xenergy is the official energy drink of the Ultimate Fighting Championship (UFC) and is one of the fastest growing brands in its category. The first energy drink created by a nutrition company, Xenergy is a sugar- and calorie-free drink that’s fortified with vitamins. All-natural flavors provide a consistent supply of energy, without the “crash” inherent in most other energy drink brands. Xenergy Premium flavors include Cherry Lime, Cran Razz, Mango Guava and Blu Pomegranate. Xenergy Xtreme flavors include Fruit Punch, Orange Fuel and Cherry Rush. Xenergy is available throughout the United States and Canada.