Dream Water Announces Launch into the Natural Channel at the 2012 Natural Products Expo West Show

Dream Water’s Launch into the Natural Channel Expands their Footprint Across All Channels of Trade

Dream Products, LLC, today announces their official debut into the Natural Food Channel at The Natural Food Show, Expo West in Anaheim, CA, on March 9, 2012, in booth number 5183. After 6 months of distributing in select Southern California natural food stores, this move expands Dream Water’s footprint into all Channels, continuing to define the Sleep Shot Category with its propriety 2.5oz All Natural Sleep and Relaxation shot.

“We are extremely excited to be showcasing Dream Water at this year’s Expo West.” said Joseph Lekach, EVP of Sales of Dream Products, LLC. “After seeing the movement we were making in some of Southern California’s key Natural Food Stores we decided it was time to jump in with both feet. Our debut into the Natural Channel continues to show that Dream Water is the leader in the burgeoning sleep shot category.”

Dream Water will be distributed in the natural channel by UNFI across the United States. “Very soon you will be able to walk into any store and buy Dream Water. We are excited to be partnering with UNFI as our distribution solution to natural food stores across the United States”, said Lekach.

Dream Water is the first water that helps consumers relax and fall asleep. It is a great tasting, all-natural and zero calorie sleep enhancer whose proprietary formula includes a blend of natural ingredients: GABA (to help relax), Melatonin (to help induce sleep) and 5-HTP Tryptophan (to help improve the quality of sleep). Over 70 million Americans can’t sleep and they continue to look for innovative solutions to help them find a better night’s rest or a more restful travel experience. Dream Water is ideal before bedtime and perfect for travel, as Dream Water’s 2.5oz bottle meets TSA guidelines to pass through airport security. Dream Water is certified kosher, is sweetened with Stevia, and is gluten free. Dream Water is available in two flavors: Snoozeberry and Lullaby Lemon, and sold in over 25,000 retail locations nationwide.

About Dream Products, LLC
Dream Products, LLC is the holding company for Dream Water®, an all-natural, zero calorie sleep enhancer, and the first water of its kind that helps one relax and fall asleep. Dream Products’ mission is to produce great-tasting and effective sleep and relaxation products that will help lead to a good night’s rest. Founded in 2009, this start-up company is led by a management team of young entrepreneurs, matched with a seasoned group of advisors from the consumer goods and retailing sectors. As always, the Company reminds you to Dream Responsibly™. For more information please visit www.DrinkDreamWater.com.
SOURCE Dream Products, LLC