LOS ANGELES, Calif. — FIJI Water will serve as the Official Water Sponsor for the 38th Toronto International Film Festival it was announced today. FIJI, the number one imported bottled water, will be featured exclusively at TIFF press conferences, served in the Festival media lounge and talent greenrooms, available at the opening night and closing night Galas and will be made available in all official Festival vehicles throughout the eleven-day festival.
FIJI Water has established itself as the finest water among the entertainment, fashion and lifestyle communities, with continued presence at select high-profile events annually including major award shows and New York Fashion Week. Drawn from a protected, underground aquifer on the Fijian island of Viti Levu, FIJI Water, with its unique mineral profile and signature soft taste, is bottled directly at the source, ensuring that it is untouched. FIJI Water features naturally occurring silica and electrolytes, which creates the soft mouthfeel and distinctive taste that appeals to discerning consumers and top chefs.
“FIJI Water is proud to partner with the Toronto International Film Festival to celebrate and support the creative, cultural and charitable world of cinema,” said David Ricanati, President, FIJI Water Company. “From the press conferences to the Galas, we are thrilled to showcase Earth’s Finest Water throughout this very special festival.”
“We are pleased that FIJI is on board as a sponsor of the 2013 Toronto International Film Festival,” said Piers Handling, Director and CEO, TIFF. “FIJI’s international presence and commitment to excellence aligns with our brand and we are delighted that guests and audiences will have the opportunity to sample FIJI’s finest during the Festival.”
The 38th Toronto International Film Festival runs from September 5th to 15th, 2013.
ABOUT FIJI WATER
FIJI Water, natural artesian water bottled at the source in Viti Levu (Fiji islands), is the No. 1 imported bottled water in the United States. FIJI Water, known for its iconic square bottle, soft mouth feel and unique mineral profile, is the water of choice among discerning consumers and top chefs. Widely available at fine restaurants and hotels, all major retail channels and through a convenient home/business delivery service, FIJI Water has expanded globally to more than 50 countries. Part of the Roll Global LLC family of companies, FIJI Water supports environmental efforts around the world and in our own backyard through our membership in 1% for the Planet.