I AM to Debut New Line at Expo West

NEWTOWN, Pa. — I AM enlightened nutrition will debut its latest line extension, I AM FOCUSED, at Natural Products Expo West this March.  The natural liquid supplement, sold as a 2.5 oz. shot, utilizes a proprietary blend of patented ingredients to promote improved mental focus, mood, alertness, and an overall feeling of well-being. The new line is the fourth in the I AM enlightened nutrition catalog of herbal liquid supplements, joining I AM ENERGIZED, I AM SLEEPY, and I AM HAPPY.

The proprietary I AM FOCUSED formula is centered around three clinically-proven and patented nutrients with distinct health benefits:

  • Alpha-Glyceryl Phosphoryl Choline (AlphaSize) is a B-complex vitamin that is essential for optimal brain function, learning and memory. AlphaSize A-GPC is considered to be one of the most effective brain nutrients available, and it is used widely in clinical settings involving memory loss, cognitive dysfunctions, and dementias of various kinds.
  • Ashwagandha (Sensoril) is clinically proven to improve mood and overall well-being by reducing stress and balancing energy levels. It also helps to promote mental clarity, concentration and alertness.
  • Acetyl L Carnitine (Carnipure) helps to protect cells from the effects of aging, and it enhances long-term memory and learning capacity. Thanks to a unique production process based on fermentation, Carnipure L-Carnitine is produced in a manner that is similar to how it is produced in nature.

I AM FOCUSED also contains organic yerba mate, ginko biloba, organic green tea, and gotu cola, offering a range of healthy system support from improved mental clarity and memory to increased energy.

Each serving of I AM FOCUSED contains only 5 calories. It is free of artificial sweeteners, flavors, colors and gluten. Following the successful I AM enlightened nutrition® model of liquid nutritional products, I AM FOCUSED tastes great, is easy to ingest, and is 100% bioavailable.  Supplements in pill form can be difficult to swallow, and much of their content passes through the body without being absorbed.

“Our mission is to provide next-generation liquid nutrition that meets the lifestyle needs of an evolving and conscious consumer base,” said Eric Schnell, Co-Founder of I AM enlightened nutrition.  “I AM FOCUSED provides a safe, convenient, and natural way to sharpen mental focus for the modern consumer looking for an alternative to pills.”

I AM FOCUSED is currently available in 7 Whole Foods Market regions (over 100 stores), as well as all Sprouts Farmer’s Market stores. I AM enlightened nutrition will showcase its entire product lineup at Natural Products Expo West in Anaheim, California from March 7-10.  Interested attendees should visit Booth #7213.

About I AM enlightened nutrition

I AM enlightened nutrition is the maker of the I AM line of next-generation natural liquid supplements.  The company is dedicated to meeting the lifestyle needs of the evolving consumer in an ethical, sustainable and holistic manner. I AM sources only the highest quality ingredients, backed by clinical data and centuries of safe use, with a focus on promoting a positive mind/body experience in all products that we offer.

I AM enlightened nutrition is proud to be a certified B corporation. B corps use the power of business to solve social and environmental problems. They must meet rigorous standards of social and environmental performance, accountability, and transparency.