Pepsi NEXT Launches Marketing Campaign With Mustached Actor

PURCHASE, N.Y. — What works up a thirst more than one William Levy? Try six! The seduction begins today as Pepsi NEXT®, the only cola to deliver real cola taste with 60% less sugar, and Levy debut the “Wheel of Levy,” the brand’s latest mission to get America to Drink it to Believe it. The actor flexes his acting muscles to showcase six versatile personas in hot pursuit of one united goal — to get America to try a Pepsi NEXT – for free.

“I’m excited to show fans a few unexpected sides of myself to help quench their thirst for a great tasting cola with less sugar,” says Levy. “Whether it’s rocking out or fighting bad guys, I’m giving it my all to ensure you won’t be able to resist the unbelievable taste of Pepsi NEXT.”

Simply visit to spin the “Wheel of Levy,” decide on which Levy compels you to give into the unbelievable taste of Pepsi NEXT and register to receive a 2 Liter of Pepsi NEXT. And don’t worry; there is a Levy for everyone.

  • Have a chronic thirst? Abide by “Doctor Levy’s” prescription.
  • Distraught over the love triangle in your favorite soap opera/telenovela? “Romance Levy” will console you with a sip of Pepsi NEXT.
  • Bad guys on your tail? “Action Hero Levy” rescues and refreshes.

Give in to “Doctor Levy,” “Romance Levy”, “Action Hero Levy,” “Rock Star Levy,” “Sci-Fi Levy” and “Theatre Levy” as they put their powers of persuasion to work both in both English and Spanish.

Visit today because William Levy only has so many Pepsi NEXTs to give. Afterwards, don’t forget to spread the love with friends on Facebook and Twitter. William’s feats of acting prowess, along with the unbelievable taste of Pepsi NEXT, are just too good to keep to yourself. Thirsty for even more Levy? Find more refreshing fun online and in-store.

About PepsiCo

PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also, means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate.