VEB President Announces New illy General Manager

The following was written by G. Scott Uzzell, president and general manager of Coca Cola’s Venturing & Emerging Brands organization.

Paul Beaupre

Paul Beaupre

ATLANTA — I am very pleased to announce that Paul Beaupre has accepted the position of General Manager, illy in our Venturing & Emerging Brands (VEB) organization, reporting to me.  In his role, Paul will be responsible for leading the development and execution of the business strategy to deliver on our growth targets and build a sustainable business for our system. He will play a key role on our VEB Leadership Team as we continue all our efforts to seek out and nurture new opportunities to build the next generation of billion dollar brands.

Paul comes to us from his current position of Group Director, Category Commercialization, for Dr. Pepper, Monster and Coca-Cola energy drink business.  Paul brings over 23 years of broad experience in the Coca-Cola system including Sales, Marketing, Operations,  Customer Care, Franchise Leadership and most recently,  Commercial Leadership.

Paul earned his undergraduate degree from Michigan State University and an MBA in General Management, from the Kellogg Graduate School of Management at Northwestern University.

Paul lives here in Atlanta with his wife April and enjoys coaching his sons Max & Alex, triathlons, boating, and photography. He and his family are active with the Red Cross, United Way and the Rally Foundation supporting childhood cancer research.

Please join me in extending a warm welcome to Paul as he joins our VEB family.

G. Scott Uzzell