New York, New York (June 2015) –ITO EN, the world’s leading purveyor of green tea leaves and healthy beverages announced that their TEAS’ TEA® ORGANIC and Matcha LOVE® ready-to-drink teas have been awarded Five (5) First Place and One(1) Second Place awards in the Iced Tea Class at the North American Tea Championship 2015, the only independent and professionally-judged tea competition in North America. The championship is judged by a panel of professional cuppers and retail tea buyers assessing through blind organoleptic analysis on characteristics such as Flavor, Body, Color, Clarity and Balance.
First Place Awards- Iced Tea Class
TEAS’ TEA ®ORGANIC Lemon Mint – Green Tea -Sweetened Category
TEAS’ TEA® ORGANIC Peach Ginger – Black Tea- Sweetened Category
TEAS’ TEA® ORGANIC Pomegranate & Blueberry – Black Tea- Flavored Category
Matcha LOVE® Traditional Unsweetened- Green Tea -Unflavored Category
Second Place Award- Iced Tea Class
TEAS’ TEA® ORGANIC Hibiscus Green – Green Tea – Sweetened Category
TEAS’ TEA® ORGANIC is authentically brewed from premium loose leaf teas from USDA Organic Certified tea farms. With a distinct clean finish and smooth taste, TEAS’ TEA is rich in natural occurring Catechin Tea antioxidants (EGCG) and Vitamin C. With more American embracing a healthier lifestyle, TEAS’ TEA is gaining rapid distribution for its tea innovation and purity of taste of the tea leaf. Available in unsweetened with zero-calories and Lightly Sweetened with natural organic cane sugar-80 calories, each bottle is conveniently packaged in BPA Free Recycled PETE bottles. The lightweight bottles are only 18.7 grams compared to the industry standard of 24 grams.
Matcha LOVE® Traditional ready-to-drink is a unique blend of matcha, the finely milled green tea powder made from vibrant whole green tea leaves is brewed loose leaf green teas. With a fresh balance of sweetness and herbaceous grassiness, matcha is rich in powerful antioxidants and “umami” flavor, the sixth taste sensation.
“To receive such recognition for our teas is not only rewarding but reaffirms our commitment and 50 years tea expertise that originated out of Japan” said Rona Tison, Sr. Vice President of Corporate
Relations of ITO EN (North America) INC. “Our teas are not only pure and healthy, but offers an authentic taste experience for the discerning customer.”
About ITO EN:
ITO EN(North America) INC. a subsidiary of ITO EN (Japan) LTD., is an innovative beverage industry leader dedicated to creating authentic products that embody the company’s five principles of Natural, Healthy, Safe, Well-designed and Delicious. ITO EN is specifically known as a global leader in green tea with award-winning brands, including TEAS’ TEA®, Oi Ocha, ITO EN Shots, Matcha LOVE® and Jay Street Coffee®. www.itoen.com