Newport Beach, CA (August 29, 2017) – Drink Department One Group (DDO Group) along with Coast Brands Group are pleased to introduce STAR WARS SPACE PUNCH, a sparkling vitamin drink, into the United States market.
Initially launched in Europe, the U.S. product line will be available in October. The line will be available in over 15,000 major convenience, gas, grocery, as well as major distributors including Core-Mark, KeHE and select DSD partners throughout the country. STAR WARS SPACE PUNCH is a ready-to-drink sparkling, fruit juice-infused vitamin drink which has been sold in Europe for the past year and a half with great success. The product line consists of over twenty Collector’s Edition cans with each one featuring a high definition graphic of a character or vehicle from the Star Wars films spanning Star Wars: A New Hope to Star Wars: The Last Jedi — launching in theaters on December 15. The STAR WARS SPACE PUNCH beverage is all natural, has 10% fruit juice and only 20 calories.
Coast Brands Group’s CEO Bob Groux states “We are very excited about this collaboration. Star Wars resonates with generations of fans.” The philosophy at DDO Group is “The Product Concept is the key to success.” The team around CEO Sebastian Hofmann aims at creating unique whole concepts combining great tasting drinks with innovative packaging and outstanding design. DDO’s beverages are contemporary, functional and created to elicit consumers’ wow factor and repeat purchase.
Sebastian Hoffman explains “We at Drink Department One are extremely excited to launch the STAR WARS SPACE PUNCH in the United States.” Given the paramount Star Wars brand loyalty, the product line’s remarkable flavor and packaging, as well as the solid marketing & distribution strategy, the STAR WARS SPACE PUNCH product line is certainly poised to make a lasting impact on one of the largest multi-generational consumer fan bases in the world.
About Coast Brands Group
Coast Brands Group, LLC is a brand representation and consulting services firm located in Newport Beach, California and is the leading provider of go-to-market solutions for brands looking to establish or expand distribution and sales regionally or nationwide. Coast Brands is the brainchild of its founder, Bob Groux, who has been in the beverage industry for over 30 years. Bob provides a wealth of experience in beverage sales & distribution, marketing, product development, finance and numerous strategic partnerships. Bob is responsible for introducing and building the Snapple Brand in Texas and Southern California and positioning Orange County, California as the number one per capita consumption market for Snapple Coast Brands is unique in that it represents brands to DSD distributors as well as to Retailers. Its impressive list of brands/clients includes Star Wars Space Punch, Oakley Artesian Water, Kalena Sparkling Coconut Water, among many others.www.coastbrands.com. For information: 949-335-1730 or firstname.lastname@example.org.
About Drink Department One
DRINK DEPARTMENT ONE GROUP (DDO GROUP) is a key player in the beverage industry focused on creating custom-made product concepts in cooperation with international leading license brands. Founded in 2014 in Germany, the company has expanded its business incessantly, becoming a well-established supplier of Disney branded beverages in Europe. Based on an extensive experienced network starting from the production supply chain to the placement at retailers supported by finely targeted digital marketing campaigns, the company is unlocking the full potential of their global cooperation brands.