Prospectors Cold Brew Coffee Launches Dairy-Free Latte Line

GRAND RAPIDS, Mich. — Grand Rapids-based Prospectors Cold Brew Coffee is launching a new line of ready-to-drink, dairy-free lattes this month. Starting in August, three flavors of Prospectors’ new organic, plant-based, low-calorie lattes will be available exclusively at Meijer stores across the Midwest.

“As the cold brew coffee industry continues to gain awareness, popularity and market share, Prospectors is always looking for opportunities to innovate beyond the standard cold brew and create a truly specialized beverage,” said David Wentworth, Prospectors co-founder. “That’s why we wanted to craft a unique ready-to-drink low-sugar, dairy-free latte that everyone from milk drinkers to regular coffee lovers will enjoy.”

Prospectors new ready-to-drink lattes will be available in three flavors:

  • Café Miel: Honey, cinnamon and almond milk blended with Prospectors fresh, handmade cold-brew coffee
  • Raspberry Hazelnut: Sweet raspberries, hazelnut milk and Prospectors fresh, handmade cold-brew (vegan)
  • Mocha Cashew: Blissful blend of chocolate, cashew milk and Prospectors fresh, handmade cold brew (vegan)

In 2017, nationwide sales of cold brew coffee hit $38.1 million – a jump of 370 percent since analysts began tracking the industry in 2015, according to Statista. When it comes to coffee, consumers are looking for premium, specialized, high-quality coffee products, particularly in single-use servings, viewing them as an “affordable luxury,” according to a 2017 IBISWorld report.

Made with the best, organic, fair-trade coffee, and balanced with fresh mint using its proprietary steeping process, Prospectors Cold Brew coffee is a healthy option for those who are watching their sugar intake but still want to enjoy a cold, caffeinated beverage without the bitterness. The brand is also available in Extra Strength Cold Brew.

The Prospectors team steeps the locally-sourced coffee for 16 hours before filtering its system. This process replaces the traditional method of making hot brewed coffee, and then chilling it with ice. The long steeping time “excites” the bean’s natural flavor while eliminating acidity and bitterness, resulting in a crisp, smooth coffee exuding tones of fruit and chocolate – with a slightly smoky, refreshing finish.

About Prospectors Cold Brew Coffee

Prospectors Cold Brew Coffee makes organic, all-natural, gluten-free, low-calorie cold brew coffee with real, simple ingredients. Prospectors is a simple, healthy beverage for the discerning coffee lover’s taste, locally sourced and passionately hand-crafted in Michigan. Prospectors creates the freshest, best tasting, organic cold brew coffee, lattes and coffee concentrates brewed, filtered, poured and bottled by hand. More info at: http://www.prospectorscoldbrew.com.