Coke Deepens Cherry Flavor Roster
Forty years after introducing Cherry Coke to consumers, The Coca-Cola Company has added new cherry-flavored offerings.
Headlines
PepsiCo Tackles Affordability by Slashing Snack Prices; 2025 Revenue Grew 5.6%
Consumers are fully aware of the increased prices they’ve been paying for groceries, prompting PepsiCo to commit to cutting its snack pricing this year by as much as 15%, the company announced today.
BellRing: RTDs Shaky To Start The Year, CEO Announces Retirement
In its Q1 earnings, BellRing Brands CEO announced her retirement as the company's shake brands strategize growth amid elevated demand for protein.
Mushroom Energy Brands Take Diverging Paths to Mainstream
Startup brands Odyssey Functional Energy and Melting Forest are among the two most recognizable mushroom energy drinks on the market, but following a rebrand from Odyssey last month the two companies are now exploring different paths to growing their business.
Coke: Dan White, New Revenue Streams Out Of Spirits Biz
Coke’s New Revenue Streams unit is transferring control of the Coke’s Red Tree Beverages spirits play to different structural leadership, according to Beer Business Daily.
Taste Radio: The Secret To Scaling Cult Brands? It’s All About The Sauce.
They started with a cult following. Now they’re taking over the country. Ari Raz, CEO of fermented coconut yogurt company The Coconut Cult, and Starr Edwards, co-founder of almond dip and snack brand Bitchin’ Sauce, discuss how timely innovation, community-driven creativity, and a fearless mindset helped both companies grow and thrive on a national stage.
Shot Maker Proper Wild Adds $10M, Bets On Energy Gummies
Energy drink brand Proper Wild raised $10 million to support the launch of its caffeinated gummies as it scales the line alongside its shots.
GOFAST! Energy Relaunches Under New Parent Company
After quietly disappearing from the market, extreme sports-inspired energy drink producer Go Fast Sports & Beverage Company is making a comeback under holding company Golden Triangle Ventures.
What 2025 Revealed About CPG Capital: Northhall 2025 Annual Report
The Northhall 2025 Annual Report captures a year defined by restraint at the surface and momentum beneath it. While full-year venture activity declined again in 2025, the story shifts meaningfully when viewed quarter by quarter.
Marketing: Poppi, Liquid I.V. Bring Star-Power To Super Bowl Spots
Beverage brands like Poppi and Liquid I.V are going big with celebrity-laden advertisements in anticipation of this weekend's Super Bowl.
Next In Natural Writes Chameleon’s Next Chapter; SYSTM Looks Ahead
The purchase is NIN’s biggest deal thus far in terms of brand awareness, he said, and fits with the company’s M&A strategy of picking up organic, better-for-you brands struggling for profitability.
Tea Drops Takes On Self-Manufacturing
Tea Drops has increased its speed to market and new product development after moving production in-house in the wake of its co-packer closing.
Owl’s Brew Adds Spiked Pop Amidst Surging Interest in Modern NA Sodas
Is next-gen "modern soda" about to go hard? Brands like Boston Beer and Stateside have already answered 'yes,' and now another familiar RTD brand says it's ready to go "all in."
Taste Radio: Not Preaching, Just Better. A New Pitch For Moderation & Wellness.
What if the future of wellness marketing is simply… not trying so hard? In this episode, the hosts explore how mission-driven CPG brands are moving beyond preachy messaging and embracing a new era of modern moderation. We also feature interviews with the founders of moringa-infused brand Orange Toucan and Woon, a modern pantry brand inspired by a family’s beloved Chinese restaurants.