News

Taste Radio: The Competition You Didn’t See Coming. Plus, The Redemption Of Premium.

When legacy brands start looking like startups, should entrepreneurs be worried? The hosts discuss. They also highlight several new and notable products, including chakra-specific shots and a cap-activated bottled cocktail. We also meet with Alan Kennedy, the master blender for rye-forward whiskey brand Redemption, who discusses the brand’s emphasis on premiumization of experience across its portfolio.

Gatorade, Muscle Milk Bring Brand Recognition To New Spaces

The team over at PepsiCo-owned Gatorade and Muscle Milk are not trying to reinvent the wheel, that’s for sure. In fact, they are going deeper into their own specialized wheelhouses with the announcement of two new product lines today: Gatorade Water and Muscle Milk Plant.

Beattie’s Distillers Launches Flavors in the US

Beattie’s Distillers, a Canadian-based, family-owned craft distillery which has recently added significant distribution in the U.S., announced that its award-winning, premium flavored vodkas are now available stateside. 

How Has Three Trees Bootstrapped Through The Alt-Milk Biz?

Over its near-decade on the market, alt-milk maker Three Trees has added many different nuts, seeds and even oats into its mixes, but one ingredient – outside capital – has been left out of the recipe.

Barrell Craft Spirits Launches Sample Gift Box

Barrell Craft Spirits (BCS), the original independent blender of unique aged, cask strength whiskey since 2013, launched a gift box containing 100ml samples of its core Barrell products – Dovetail, Seagrass, Vantage – and its newest batch release, Barrell Bourbon Batch 035.