Former Bachelorette JoJo Fletcher Launches Saint Spritz
Former Bachelorette, JoJo Fletcher launched Saint Spritz with her sister in law, Mallory Patton.
News
Ride the Lightning: Going Deeper on Liquid Death’s IPO Buzz
Earlier this month, a report that the metalhead-approved canned water maker Liquid Death had hired Goldman Sachs to lead a possible IPO sent some heavy reverb through the financial and CPG worlds.
Breakthru Beverage Group Names Amanda Hale Senior Vice President
Breakthru Beverage Group announced the appointment of Amanda Hale to the role of Senior Vice President, Supplier Business Development – Spirits, as part of the company’s ongoing effort to evolve and elevate its national supplier strategy to drive superior execution of suppliers’ brand goals, strategies and programs.
Positive Beverage to Launch at Meijer Stores
Sparkling Positive Beverage, a pioneer in the health-conscious beverage industry, is thrilled to announce its upcoming launch at Meijer Grocery stores across the United States.
Odyssey Wellness Signs Two New Distributors in High Growth Markets: Savannah Distributing Company and Molson Coors’ J.J. Taylor Distributing Florida Inc.
Odyssey Wellness, producer of Odyssey Mushroom Elixirs announced they have signed on two new Direct Store Delivery (DSD’s) distributors as part of their overarching national growth strategy.
Talkhouse Encore Expands to Five Flavors With the Launch of the Hampton Mule
Talkhouse Encore, the ready-to-drink canned cocktail brand, is excited to announce the release of the newest addition to their line-up, the Hampton Mule.
Marketing: Propel, Michael B. Jordan Address Barriers to Exercise; Day One Beverages Scores With Phoenix Rising FC
On a mission to eliminate barriers to wellness and exercise, Propel’s ongoing work with actor Michael B. Jordan is taking on a new dimension with the launch of the “Propel Your City Project” which aimed at supporting a specific partner organization in Los Angeles, Detroit, Houston and Atlanta to expand their individual reach and connect communities through movement.
J. Rieger & Co. Launches Electric Park Brand Of Canned Cocktails
J. Rieger & Co. launched a new brand of ready-to-drink canned cocktails: Electric Park Canned Cocktails. Electric Park, which refers to the historic neighborhood where the distillery sits, will debut with two flavors of vodka soda created in partnership with the University of Kansas: Beak ‘Em Berry, with a robust mixed berry flavor, and Kansas Cooler, featuring a subtle lemon flavor.
Goldman Sachs: C-Store Retailers Optimistic on Energy but Recession Fears Loom
Convenience store retailers were excited about energy drinks but had a “slightly more pessimistic outlook” for beer trends in Goldman Sachs’ Q2 Beverage Bytes survey, citing “broader economic pressures/fears of recession [and] impacts from cooler weather."
Johnnie Walker and Hannah Waddingham Introduce “Match Day Memos” Campaign
Women athletes, teams and leagues continue to make tremendous strides for progress and as a partner of Angel City FC and NJ/NY Gotham FC, Johnnie Walker proudly celebrates the trailblazing spirit and accomplishments these powerhouse teams and all women athletes have achieved.
Will A Lawsuit In Tennessee Spark A Crackdown on Online Liquor Sales?
Tennessee Attorney General Jonathan Skrmetti last week filed a lawsuit against six online liquor retailers accused of illegally selling liquor from out-of-state, an aggressive move that suggests retailers and brands may be facing greater scrutiny about how they ship products.
Taste Radio: Second Chances, And The Investor Obsessed With Outliers
Can Coolhaus make a comeback? Although the beloved non-dairy ice cream brand is reportedly on the chopping block, the hosts discussed a potential salvation akin to those of discontinued brands resurrected by new owners. This episode also features the latest installment of The Goat Pen with Carlton Fowler, the co-founder of Goat Rodeo Capital, who spoke about his “obsession” with outliers.
DELIMEX Taquitos and JAJA Tequila Introduce Limited-Edition Taquito-rita for National Tequila Day
In celebration of National Tequila Day, DELIMEX, the taquito category leader, is partnering with cult-favorite spirit company, JAJA Tequila, to create a never-before-seen taquito margarita.
Crafted Pour Launches New App
Crafted Pour, the platform that connects craft spirits brands with cocktail enthusiasts, mixologists, and bartenders, has released its consumer application for Android and Apple.