News

Protekt Launches Liquid Immunity Supplement Beverage Enhancer

Newport Beach, Cali. — Protekt, the veteran-owned wellness company offering the highest quality products Made in America, launches a new, all-natural Immunity Liquid Supplement Beverage Enhancer that delivers high-impact antioxidants…

Darren Rovell’s Kickstand Cocktails Expands with New SKUs, Distribution

With his latest beverage alcohol play, sports business analyst and CPG investor Darren Rovell is feeling the heat – and he’s excited for it. Kickstand Cocktails launched earlier this year with a line of spicy ready-to-drink canned cocktails with 5.5% ABV per 12 oz. can.

Hoplark Restructures, Founder Eberhardt to Lead Innovation At Labs Division

Colorado-based beverage maker Hoplark is separating into two subsidiaries: Hoplark, which will oversee the core brand as it currently exists, and Hoplark Labs, a tech-driven division that will launch new beverage brands and products under the leadership of the company’s founder, Dean Eberhardt.

Looking Ahead: Data Experts Weigh In on Holiday Sales and Beyond for Spirits

With 2023 around the corner, beverage alcohol analysts have begun tackling questions about holiday season sales and the outlook on spirits for the new year: How will economic conditions impact premiumization? Which spirits will continue to lead the way? And how will moderation trends continue to evolve?

NielsenIQ: Non-Alc Beverage Sales Accelerate in Early December

Non-alcoholic beverage sales gained pace in the two-week period ending December 3 as volume growth “remained stable despite a slight acceleration in pricing,” according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.

Spindrift Announces Launch of Four New Varieties

Spindrift is announcing four new varieties launching in the new year: the mocktail-inspired Nojito, Peach Strawberry, and two new iced tea innovations: Mint Green Tea and Mango Black Tea.

HOP WTR Launches HOP LOCKR For Dry January

HOP WTR, the non-alcoholic sparkling hop water, is committed to helping fans ditch the booze this January with the launch of the HOP LOCKR.