Chris Olsen Launches Coffee Brand Flight Fuel
TikTok superstar Chris Olsen invites you to join his first-class roasting experience with the launch of his sustainable coffee brand Flight Fuel.
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Split LVL: How Lawsuits and Infighting Derailed NXT LVL
Supported by partnerships with boxer Manny Pacquiao and hip hop star T-Pain, Takeover Industries, the maker of hydrogen water and gamer energy shot brand NXT LVL, looked to be riding high. Now the business is fighting to rebuild and numerous lawsuits show that the path that led Takeover to this moment appears to be anything but business as usual.
NERD Focus Named Official Energy Drink of Devils, Prudential Center
The New Jersey Devils and Prudential Center announced a multi-year exclusive partnership with the nootropics infused energy drink and New Jersey-based company, NERD Focus.
People Moves: Reed’s Brings On Former Competitor As New CCO, Blue Bottle Names New Creative Leader
Ginger beverage brand Reed's has hired a new CCO to lead sales, Blue Bottle finds a creative director in retail fashion and Boxed Water Is Better announces hiring spree on the back of new partnerships and increased demand.
BIOLYTE Packs Hydration with a Punch: Meet the Beverage’s Newest Flavor
BIOLYTE, the revolutionary hydration drink & the world’s first “IV in a bottle,” announces the debut of its latest, fresh new flavor: Punch! Joining the existing four flavors (Citrus, Berry, Tropical and 2022 newcomer Melon), the new blend packs a punch with a fruity, nostalgic combination of flavors with notes of cherry, pineapple, orange and a hint of lemon.
Le Jolie Medi Spa Launches ‘Pick Me Up Potion’ Beauty Drink
Le Jolie Medi Spa is launching its very own wellness drink: Pick Me Up Potions! Pick Me Up Potions are beauty in a bottle and available in three delicious flavors: Mango Turmeric, Dragon Fruit Rose and Watermelon Cucumber.
Boxed Water Is Better Meets Rapid Growth With New Hires
Boxed Water Is Better– the industry leader and most sustainably packaged water alternative to single-use plastic bottles and aluminum cans – announced their concerted efforts of hiring over a dozen new additions to its Operations, Finance, Production and Sales and Marketing teams.
JuiceTiva Expands With Stores In San Diego and Atlanta
The Nation’s first and only raw, cold-pressed hemp juice powder — with the highest bioavailable serving of CBDA (Cannabidiolic Acid) on the market, made by JuiceTiva, a division of San Diego based Farmtiva INC, is proud to announce the placement of its JuiceTiva Products in Stores from Windmill Farms Natural Food Market, in San Diego, CA and Health Unlimited in Atlanta, GA.
Special Leaf Unveils New Packaging, Sparkling Formula
Texas-based tea company Special Leaf has unveiled the next era in its five-year-old journey, releasing a new look and sparkling formula of naturally sweetened, ready-to-drink olive leaf iced tea.
Natalie’s Juice Company Launches Limited-Edition Pineberry Limeade
Natalie's Orchid Island Juice Company announced the launch of a new, limited-edition juice just in time for Valentine’s Day. The exotic blend is a refreshing Pineberry Limeade that will be available online for just 45-days and kicks off a new series of limited-batch juices by Natalie’s.
Eyeing ‘Next Level,’ Hoist Aims For Sustainable Growth
Hydration drink brand Hoist is looking to push its business to the next level with the introduction of a new format, additional distribution partners and, ideally, a forthcoming influx of capital.
American Craft Spirits Association: Craft Spirits Have Young, Regional Demographic
Data released last week by the Distilled Spirits Council of the United States (DISCUS) showed that for the first time spirits revenues outpaced beer, but how did craft spirits measure up? At last weekend’s American Craft Spirits Association Conference in Portland, data experts shared insight into the segment’s growth and opportunities.
Spirits: 7 New Whiskeys for Valentine’s Day
Just in time for Valentine’s Day, several whiskey brands are rolling out new expressions featuring tasting notes ranging from caramel and vanilla to nut brittle to butterscotch.
XTEND Launches Collaboration with Airheads
The best recovery product on the planet just got a whole lot sweeter! Hydrate for the FUN of it with the new XTEND x AIRHEADS collaboration.