News

Rockstar Energy Drink Hits the Road This Summer with the National Rockstar Energy Spotlight Tour

by Press Release,

This summer, Rockstar Energy Drink is on a mission to champion rising musicians with a one-of-a-kind consumer experience – the national Rockstar Energy Spotlight Tour. The tour kicked off in Nashville last week with a performance by Kidd G and will continue through August, featuring new breaking artists from the Geffen, Joyface, Interscope, LVRN, and Rebel record labels. Each artist will record inside the tour's interactive mobile recording studio and headline "block party" style concerts across multiple U.S. cities.  

CULT Artisan Beverage Co. Launches Hydrating Botanical Infusions to Sprouts Nationwide

by Press Release,

CULT Artisan Beverage Company is excited to announce their Botanical Infusions are launching in Sprouts nationwide on July 1. Their newest Botanicals provide instant refreshment with extended hydration all while quenching your thirst. The first of its kind with a great taste leaving you refreshed after every sip you take; unlike most drinks out there which contain tons of sugar or the taste comes from hidden artificial sweeteners. Nothing added to these Botanicals!

Calypso Brings a Taste of the Islands to Nearly 3,000 New Outlets Nationwide

by Press Release,

Calypso, the originator of the flavored lemonade category, announced the expanded retail distribution of its island-inspired lemonade products. With more consumers seeking bold flavor combinations and cool, refreshing sips, the brand has seen increased demand from retailers seeking distribution. Shoppers can now find Calypso on additional shelves across the country at Walmart, Publix, Sheetz, H-E-B, and Kroger for a total of nearly 3,000 new outlets.

Anheuser-Busch & EverGrain Celebrate Opening of the First Major Site of US Operations

by Press Release,

Anheuser-Busch announced that EverGrain, a sustainable ingredient company backed by AB InBev, is officially operational with its barley protein, EverPro. The new full-scale plant protein production facility will support EverGrain’s mission to revolutionize sustainable ingredients since the company broke ground and began the renovation of the historical Stockhouse 10 landmark on the Anheuser-Busch St. Louis Brewery Campus in March 2021.  

Golden Ratio Launches Birthday Cake Flavor

by Press Release,

In celebration of the company’s second birthday, Golden Ratio is making mornings even sweeter with their newest flavor, Birthday Cake, now available on the Golden Ratio website. 

Osena Beverage Launches Spiked Coconut Water Nationwide Osena Beverage Launches Spiked Coconut Water Nationwide

Osena Beverage Launches Spiked Coconut Water Nationwide

by Press Release,

Osena Beverage, a new drinks company, announced national availability of Osena, a spiked coconut water with a natural hint of sweetness. The ready-to-drink line expands the emerging Functional Beverage space, providing better-for-you options in a variety of flavors.

Midnight Moon Moonshine Reveals New Peach Tea Canned Cocktails, Expands Distribution of Watermelon + Lightning Lemonade Flavors Midnight Moon Moonshine Reveals New Peach Tea Canned Cocktails, Expands Distribution of Watermelon + Lightning Lemonade Flavors

Midnight Moon Moonshine Reveals New Peach Tea Canned Cocktails, Expands Distribution of Watermelon + Lightning Lemonade Flavors

by Press Release,

Midnight Moon, the small-batch moonshine brand handcrafted at North Carolina's first legal distillery, announces the expansion of their award-winning canned cocktail line with a new Peach Tea flavor. Following the success of the brand's Lightning Lemonade and Watermelon releases, the makers of the official moonshine canned cocktail of summer also celebrate multiple awards wins and expanded distribution.

ALL HANDS COCKTAILS Achieves Full Texas Expansion with Authorization at Spec’s, WB Liquors + Total Wine & More ALL HANDS COCKTAILS Achieves Full Texas Expansion with Authorization at Spec’s, WB Liquors + Total Wine & More

ALL HANDS COCKTAILS Achieves Full Texas Expansion with Authorization at Spec’s, WB Liquors + Total Wine & More

by Press Release,

TEXAS, we have a cocktail. In less than 6 months, Houston-based All Hands Craft Cocktails has successfully expanded into the broader Texas retail landscape by securing critical chain placements at Total Wine & More, Fossil Creek, Goody Goody Liquor and most recently, Spec’s and WB Liquors - just in time to stock the shelves before the Fourth of July weekend. 

Rancho La Gloria Launches Ranch Water

by Press Release,

Rancho La Gloria, one of the largest wine-based cocktail brands in the U.S., today announced the addition of Ranch Water to its award-winning lineup of agave-based ready-to-drink alcohol beverages. Formerly launched under the Texas Ranch Water Co. label, the agave-brewed seltzer has officially transitioned to the Rancho La Gloria portfolio, just in time for summer.

Saltwater Woody Ready-to-Drink Cocktails Now Available Saltwater Woody Ready-to-Drink Cocktails Now Available

Saltwater Woody Ready-to-Drink Cocktails Now Available

by Press Release,

National rum brand Saltwater Woody has unveiled its first line of ready-to-drink (RTD) cocktails, now available in bars, restaurants and liquor stores in Kentucky and Indiana and will continue rolling out nationwide. The lineup features three delicious flavors – Lemon Mojito, Piña Colada and Watermelon Pineapple Daiquiri. Saltwater Woody’s product expansion and ongoing market growth signify the brand impact as new products continue to become available.

Former Constellation COO Joins BioSteel As President Former Constellation COO Joins BioSteel As President

Former Constellation COO Joins BioSteel As President

by Martín Caballero,

Bruce Jacobson is the new President at Constellation Brands-backed sports drink makerBioSteel. Jacobson brings a long track record in beverage alcohol; prior to BioSteel, he had been chief commercial officer at Milwaukee-based Press Premium Alcohol Seltzer, joining the brand shortly after Constellation Brands made a minority investment in 2020. In the role, Jacobson "led a team in scaling the business to achieve profitable growth while balancing its entrepreneurial spirit and identity," according to a press release.

Sparkling Ice Adds New +Caffeine Flavor to Its Lineup: Watermelon Lemonade

by Press Release,

Talking Rain Beverage Company, the maker of the #1 selling sparkling water, Sparkling Ice, is excited to introduce a new, permanent flavor to the Sparkling Ice +Caffeine lineup. Just in time for the summer season, Watermelon Lemonade offers a burst of classic citrus blended with refreshing watermelon – perfect for a sweet, yet tangy midday pick-me-up.

10 New RTD Cocktails to Pack in the Beach Cooler 10 New RTD Cocktails to Pack in the Beach Cooler

10 New RTD Cocktails to Pack in the Beach Cooler

by BevNET.com Staff,

As the summer heat begins to stick around, ready-to-drink cocktail makers are rolling out new formats and flavors hoping to win a spot in beachgoers' coolers. Check out this gallery for sports-themed vodka cocktails, Joe Jonas’ line of Fizzy Sangrias and Skrewball’s new on-the-go format.