Crook & Marker Eliminates Some Sales Roles

Ready-to-drink canned cocktail maker Crook & Marker has confirmed the elimination of positions in its sales force, according to a company spokesperson. The spokesperson declined to share the specific number of jobs that were eliminated.

Innovation Is Critical. But How Far Do You Step Outside The Box? It’s An Empirical Decision.

Lars Williams and Mark Emil Hermansen, the co-founders of experimental distillery and food company Empirical spoke about how they identify and sustainably source high quality – and often unusual – ingredients and turn them into delicious experiences. They also discussed flavor innovation as a means of stimulating memories and why transparency is the priority in marketing.

Guest Insights: Want Investors? Here Are the Attributes That Inspire in CPG

Investments in packaged food and beverage companies have been focused on the same areas for the past few years, with perhaps an increasing focus on alternative protein sources as well as social impact (excluding the impact of the pandemic on dining at home and home delivery).

Honest Tea’s Demise Leaves Brand’s Builders Mourning

Heartbreak and Confusion. Those were the feelings that hit the builders of Honest Tea – hard – on Monday after the Coca-Cola Company announced its intention to discontinue the organic beverage brand by the end of the year.

Distribution Roundup: Pop-Ups for Pop Brands; BIOLYTE, TEN Expand Across South

Over the brief history of the gut-friendly soda category, much of the competition for new consumers has happened online, where leading brands like Poppi and Olipop have leveraged social media and user-generated content to build their brands. But, at least for the next few weeks, the action is moving offline with Olipop and Poppi both launching pop-up experiential activations in Columbus, Ohio and New York City, respectively.

BevNET Live Day 2 Agenda: The Big Bang! Theory

We’ve posted the Day 2 Agenda for BevNET Live Summer 2022, taking place at the Metropolitan Pavilion in New York, NY. BevNET Live takes place on June 15 and 16. The big reveal: it’ll end with a Bang!, as Jack Owoc, the CEO and Founder of Bang Energy takes the stage for an interview on the growth strategy behind the brand.

Bolthouse Plans Post-Acquisition Retail Push for Evolution Fresh

Following Tuesday’s announcement that it had acquired HPP juice brand Evolution Fresh for an undisclosed sum, Bolthouse Farms said today that it wants to quickly scale the brand in new channels nationwide after the deal closes later this year.

Chamberlain Coffee Grows Awareness with ‘Organic’ Swoon, Nutpods Collaborations

To say that Chamberlain Coffee is built around its eponymous namesake is to belabor the obvious. At just 21-years old, vlogger Emma Chamberlain has built an audience of 26 million followers across Instagram and YouTube without much of a gimmick to speak of; her videos include activities like driving, cleaning her apartment and making lots of coffee.

10 New RTD Cocktails to Sip in the Sunshine

As the sun finally emerges from behind the clouds, ready-to-drink cocktail makers are rolling out new products to sip in the sunshine. Check out this gallery for two new canned cocktails from Post Meridiem, a line of desert waters from Madre Mezcal and new product formats from Red Lady and Corsair Distillery.