Bolthouse Farms To Acquire Juice Brand Evolution Fresh From Starbucks

Starbucks Coffee has agreed terms with Bolthouse Farms for the sale of its cold-pressed juice brand and business Evolution Fresh, the two companies announced late on Tuesday. Financial details of the transaction, expected to close later this year, were not released.

Profile: Beverage Investor Cælum Capital Limited Seeks Founders Ready to Scale-Up

After over two decades, CompassBox has earned a name for itself through frequent releases of blended malts and a campaign aimed at encouraging transparency in whisky spirits. That’s the exact kind of innovation and passion Manesh Rungta, the founder and managing partner of Cælum Capital Limited, is looking for.

Taste Radio: Against All Odds, They Built Against The Grain. A Skrewball Emerged… And Surged.

Brittany Yeng, the co-founder of trendsetting flavored whiskey brand Skrewball explained why an “against the grain” approach has worked for the company, the reason that misjudging people can be both problematic and helpful, why a gut check is a key factor in every decision and how a poor review of the brand early on was a blessing in disguise.

Review: Pricklee Cactus Water Rebrands

Fresh off an appearance on NBC’s Shark Tank, Pricklee Cactus Water, which originally launched as Pricklee Superfruit Water a few years ago, has just launched a substantial rebrand to their core lineup. They’ve also adjusted the formulations since we last reviewed the products in 2019.

Tomorrow Farms and Perfect Day Partner for Animal-Free Dairy Milk Line

Food tech-focused company Tomorrow Farms is bringing its first product line to market with the launch of Bored Cow, an animal-free dairy milk produced in partnership with Perfect Day. Bored Cow is made with Perfect Day’s animal-free whey protein, which is produced via a precision fermentation process that creates replicas of dairy products without the use of animals.

A Drink With Your Sand Wedge? RTD Cocktails Aim for the Golf Links

Like sweatpants and sourdough, golf gained an unexpected burst of popularity during the pandemic, earning droves of players looking for an outdoors oasis and socially distant entertainment. Another leisure activity that saw pandemic growth: ready-to-drink cocktails. Now the two are combining.

New Products: Summer Seasonals, Pride Promotions and Fresh Twists on Lemonade

The summer heat has already hit much of the U.S. and brands are meeting the weather shift with a variety of new beach-friendly flavor extensions, including lemonade-inspired offerings from Monster Energy and Sunwink, seasonal sparkling drinks from Levia and Waterloo, and Pride Month bottles from Pressed.

Guest Insights: Consumers want Personalization; Diversity Is the Key

How can a brand offer a unique personalized experience to an increasingly diverse consumer base if the people developing and marketing products aren’t also diverse? TaChelle Lawson, Founder and President of FIG Strategy & Consulting, examines the connection between people and product.

Review: Vive Organic Immunity Sparkling Drink

Cold-pressed juice shot brand Vive Organic recently announced its first full size RTD product – Immunity Sparkling Drink, a three flavor line of certified organic sparkling beverages packaged in 12 ounce cans. The products have 40-45 calories per can, more than 20% fruit juice, and are enhanced with a cocktail of good-for-you ingredients.

Taste Radio: We’re Psyched About These Things. You Probably Are, Too.

Taste Radio’s hosts reflected on upcoming cultural events and the excitement surrounding NOSH Live and BevNET Live Summer 2022 in New York City. They also riffed on several new and innovative products, including crunchy mushroom chips, gut-health drinks made with upcycled whey, a soda-inspired line of kids’ beverages and cigarette-styled snacks made for “invisible friends.”