Owl’s Brew Follows Hard Soda Debut With Functional NA Mixers
After launching its Spiked Pop hard soda in February, Owl’s Brew is shaking up its portfolio again with a line of NA mixers.
NÜTRL Founders Back Los Sundays Expansion
The founders who built NÜTRL into Canada's top vodka soda are putting that playbook to use again, this time with tequila.
Disruption at Scale: A Conversation with Athletic Brewing CEO Bill Shufelt
At BevNET Live in New York City, Athletic co-founder and CEO Bill Shufelt dug into how he’s tackled the brand’s scaling, how passion and authenticity have been key to Athletic’s resonance with consumers and why investing in grassroots marketing was important for the business.
Distribution: Coco5 Gets Into World Cup Spirit, Adds Club
In beverage distribution news, sports drink Coco5 hits World Cup cities' airports and smartwater enters PVOLVE fitness studios.
Federal Court Blocks USDA-Backed SNAP Soda, Candy Restrictions in Five States
A federal judge has blocked the USDA from allowing five states to prohibit SNAP recipients from using benefits to purchase soda and candy, ruling that the agency exceeded its authority.
The Zero Proof Acquires The New Bar For On-Premise Reach
The Zero Proof, a leading ANA beverage platform, today announced the acquisition of The New Bar, a West Coast-based non-alc hospitality and discovery program. Terms of the deal were not disclosed.
Top of Mind: Energy Drinks Are Expanding Mind Share in More Ways Than One
As brands born in fitness and nutrition channels migrate to the mainstream, they’re literally bringing a new mentality to the energy category.
Taste Radio: How Good Good Found Its Sweet Spot — And Thousands of Retail Doors
Most jam brands are built on sugar. Good Good built a business by taking it out. In this episode, Good Good founder and CEO Gardar Stefansson discusses how the Icelandic brand evolved from a struggling stevia startup into a rapidly growing platform of no-added-sugar spreads now sold in approximately 10,000 U.S. stores and 30 countries worldwide.
Brown-Forman, Sazerac Bet on New RTDs as Category Buoys Spirits Growth
Brown-Forman and Sazerac are doubling down on ready-to-drink (RTD) with new releases launching today.
Tentative Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
The Federal Trade Commission (FTC) and Southern Glazer’s Wine and Spirits (SGWS) have reached a tentative settlement agreement in the federal agency’s price discrimination lawsuit against the nation’s largest wine and spirits distributor.
Former JDE Peet’s Leader Rafael Oliveira Heads To Heineken
Heineken has named former JDE Peet's N.V. executive Rafael (Rafa) Oliveira as the beer company's new CEO and executive board chair.
Review: Neutonic Packs Powerful Productivity
We dive into Neutonic Productivity Drink, a zero-sugar functional beverage line that is positioned around productivity, focus, and cognition.
Clear Mission: The Innovations Behind Protein’s Refreshing Surge
Protein is no longer strictly a pre- or post-workout recovery fuel; it has become one of the most – if not the most – influential forces reshaping the modern beverage landscape.
Retailer Profile: Vitamin Shoppe
In this video from BevNET Live New York City 2026, Vitamin Shoppe senior director of merchandising Nicolletta Payne sits down to walk through her approach to crafting the chain’s beverage set and why providing sales data is vital to a successful pitch.