Liquid Death Partners with Big Geyser for NYC Distribution
Liquid Death has signed with the Big one. The beverage brand has entered an exclusive, long term distribution agreement with New York metro area DSD house Big Geyser.
Report: Manna Beverages Shutters All California Operations, Terminates Employees
California drinks manufacturer Manna Beverages has shuttered operations and terminated all employees across two production sites, citing underperformance and mounting debts, according to media reports.
Protein Drinks: Overhyped Fad or Women’s Wellness Frontier? – Brightfield Q3 2025
The latest Brightfield Group Q3 2025 analysis reveals that protein drinks are no longer confined to the gym bag - they’re redefining wellness and daily routines. Insiders can full the full report, curated especially for BevNET.
Numerator: Gen X Now Leads Purchasing Power in US; Club and C-Store Purchases Rising Across Generations
Gen X consumers, born between 1965 and 1981, now account for the largest percentage of CPG, general merchandise and quick-service restaurant (QSR) sales, usurping Boomers for the first time, according to a new report from Numerator.
BevNET Live L.A. 2025: Inside Döhler Ventures’ Decade of Investment
What were the beverage brands and ideas that seemed unstoppable 10 years ago? Do you remember? Sebastian Dreher does. After all, Dreher set up shop a decade ago on behalf of international food and beverage ingredient manufacturer Döhler, leading investments for their North American Venture Team.
New Products: Shaklee, Todo Latch on to GLP-1 Trend; Seasonal LTOs from Wynk, Juni
This week's new product roundup features GLP-1-friendly innovation from Todo and Shaklee, the debut of a "kratom brewski" and seasonal limited releases from Juni, Q Mixers and Wynk.
Workforce Cut, Cognac Business For Sale as Uncle Nearest Navigates Receivership
The court-appointed receiver for Uncle Nearest Premium Whiskey says the embattled whiskey company still holds “significant value,” but will need to clarify incomplete financial records and its capitalization table, and shed non-core assets before evaluating future offers for investment.
Distribution: Equator Coffees Expands Retail Footprint Wide and Fast
California roaster Equator Coffees is rolling its single and multiserve cold brews out to over 1,500 retail stores across the country, going chainwide in Whole Foods and Sprouts with an additional 476 Kroger banner locations on the docket.
Trip Reveals New Flavor, Format & Hire As Brand Crosses Sales Milestone
Relaxtion drink Trip is making good on its goal for US expansion in 2025, announcing today the release of a new flavor and distribution, as well as a hiring of Abby Redick as SVP of Sales.
Reviews: Golden Tiger Roars; Zico Pure Is Coconut Water At Its Best
This week's reviews go deep into bold natural flavors from India and Southeast Asia, with Golden Tiger's pineapple turmeric lemonade and Zico's pure coconut water.
SNAP Reform Could Cost Retailers $1B+, Survey Says
The Trump Administration’s drive to narrow the scope of the Supplemental Nutrition Assistance Program (SNAP) may cost food retailers nearly $1.6 billion upfront and $759 million annually, according to a survey conducted by three grocery industry trade groups.
Ghost Goes Deeper in Food Set with Protein Bar Launch
A year-and-a-half after bringing cereal to the table, lifestyle CPG brand Ghost is again partnering with General Mills for a line of protein bars launching this month.
Submit Your Nominations for BevNET’s 2025 Spirits Awards
The BevNET Spirits Awards are returning for 2025! As a trusted platform for recognizing excellence, the program celebrates the brands, leaders, and innovations shaping the future of spirits. Award winners gain visibility across the BevNET ecosystem and the opportunity to stand out in a rapidly growing and competitive marketplace. This year’s program will recognize products across eight categories.
Powerade Launches Enhanced Water As First Innovation In Five Years
Power Water is a new electrolyte water by Powerade, expanding its opportunity in the growing hydration category.