Review: Loaded Energy Drink
Loaded Energy Drink is a Veteran & Native American owned energy drink brand that comes in the standard “original” and sugar free formats. While the brand is cleanly designed and…
Spotlight Category: Sparkling/Mineral Water
Say hello to the hottest new sub-sector of the sparkling category, “ICE”. Why ICE? What does it mean? We don’t know, maybe it’s a regional thing. Actually, it’s a regional…
More is More for the Energy Drink Category
A look at how the energy drink category continues to grow by expanding its footprint horizontally into other categories, including coffee and sports. The cause of this varietal explosion? Competition,…
Review: G-Shot
G-Shot is a an energy shot whose main points of differentiation are its antioxidant content, goji berries, lack of preservatives, and glass packaging. They’ve definitely succeeded in creating something that…
Video: How Coke’s VEB Unit Incubates Brands For Long-Term Growth
At BevNET Live Summer 2012, Tom Larsen, a longtime executive at Coca-Cola, and the current VEB brand manager for Illy Issimo, discussed the unit's approach to incubating the iced coffee brand in its attempts to find and develop the next billion-dollar brands for the cola giant.
Review: People Water
While there are lots of brands out there promising to donate a portion of profits or sales to charity, People Water is taking a slightly different approach. For each bottle…
Out of Stocks are (Still) Out of Control
The past 30 years have brought untold changes to retail at all levels. At every point in the process, from ordering to logistics to checkout, the incorporation of technology has…
Review: Revive Kombucha
Revive Kombucha is a hand brewed kombucha that is made in Sonoma County, CA and is distributed by Green Shoots. While the kombucha inside is quite enjoyable, it’s bottle, which…
Review: Sweetpress
Sweetpress Organic Juices are a product of Sweetgreen, a chain of fast-casual dining restaurants that emphasizes fresh and local ingredients. Their approach to juice is to take raw organic fruit…
Soupy Sales: Bolthouse Farms Bought by Campbell Soup Co.
After a seven-year run with a private equity group transformed it from a family-owned agricultural concern into one of the country's fastest-growing juice companies, Bolthouse Farms has been sold to Campbell's Soup Co. for just over $1.5 billion.
Bolthouse Bidding in Final Round
Campbell’s Soup Co. is offering up between $1.5 and $2 billion for juice maker Bolthouse Farms, Inc., which is currently owned by Madison Dearborn, a Chicago-based private equity group, according to Bloomberg News.
Grinding it Out at IFT
Delivering the keynote address at The Institute of Food Technologists (IFT) annual trade show last week in Las Vegas, Starbucks Chairman and CEO Howard Schultz related how Starbucks endured and eventually mitigated the effects of its recent troubles.
Review: Califia CaliCoco
Califia CaliCoco is a product that we’ve previously reviewed, but now the product has an updated and much improved label design. It makes CaliCoco feel like a premium product and…
Oskar Blues, Craft Brewery, Rolls Out a Root Beer
It's been a while since we've seen one of these, but Oskar Blues Brewery, which has always been unconventional (they're the ones who started the whole canned craft beer thing, for those of you who've slept through most of the past two years), is again going against the grain, rolling out an RTD version of a root beer that's available on tap at their brewpub/restaurants.