A THC drink that thinks its a wine? Check. A sparkling water that thinks its liquid hot sauce? That, too. Both are accounted for in this week's review roundup, spotlighting new releases from Liquid Death and Mariona.
t the Specialty Food Association’s Summer Fancy Food Show this week, new adult non-alc brands introduced themselves to the category and showed off new product innovation in the growing alcohol-free RTD set.
Getting into mainstream retail is an uphill battle no matter where a brand is in its journey, but there’s no doubt that the earlier you are, the harder it is. So what’s a startup beverage company to do?
With 38 investments since its founding in 2022, Pronghorn – the accelerator focused on cultivating the next generation of Black entrepreneurs and executives in spirits – has been one of the most active funds in the bev-alc space.
Half a decade after wading into distilling, Massachusetts-based Trillium Brewing is diving into the ready-to-drink (RTD) canned cocktail segment. Rum Punch and Margarita, the first offerings from the new RTD line
Paraxanthine is the latest innovative beverage ingredient to start bubbling up in the functional set, touting energy-boosting and cognitive attributes while also increasing metabolism.
The New York City DSD house’s trio of new signings in key categories -- OWYN, Jolene and Spindrift -- signal that it has the clout to attract experienced brands that need support up-and-down the street.
State Garden is known for its salad offerings with brands like Olivia’s Organics, but the Massachusetts-based business now wants to position itself as a leading organic juice and beverage manufacturer as well.
California-based JuneShine Brands has spent the last seven years expanding its bev-alc portfolio from only hard kombucha, to now spirits-based canned cocktails, an American light lager and flavored malt beverages (FMBs).
In this special edition of the podcast, we feature highlights from interviews with eight founders, creators and innovators who joined us on the show during the first half of 2025.
In this month’s distribution news, Ego Tequila makes moves in Texas, NEFT Vodka’s mini barrels roll into BevMo!, and several ready-to-drink (RTD) brands land big California accounts
Neutonic, the supplement brand fronted by podcaster Chris Williamson and fitness YouTuber James Smith, this morning announced it has raised $3.7 million at a $20 million valuation to help fuel the expansion of its RTD productivity drinks.
Bloom Nutrition has officially entered the blossoming “modern soda” category, debuting its Bloom Pop shelf-stable prebiotic soda in Walmart stores nationwide today.
The O.G. celebrity tequila has made its way into canned cocktails. George Clooney’s Casamigos announced today the launch of Casamigos Margaritas, its first ever ready-to-drink (RTD) product.
