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Sparkling Ice, the core brand of TalkingRain Beverage Co. and one of the fastest growing non-alcoholic beverage lines in the country, has expanded its lemonade portfolio with three new flavors: Raspberry Lemonade, Strawberry Lemonade and Lemonade with Tea.
One week after Monster Beverage Corp. sued San Francisco City Attorney Dennis Herrera over his demands that the company reformulate its energy drinks and stop marketing to minors, Herrera has countered with a lawsuit filed this morning in San Francisco Superior Court.
BevNET has released the preliminary agenda for BevNET Live Summer ’13, which will be held at the Metropolitan Pavilion in New York City from June 3-5. The conference will be packed with expert speakers and panels on cutting edge beverage trends, emerging channels for investment and distribution, and captains of some of the most successful brands in the beverage industry, including AriZona Beverages Chairman Don Vultaggio, Vita Coco CEO Mike Kirban, and many more.
Natural and organic energy drinks are becoming an increasingly familiar sight these days with a number of new entrants hitting the market following debuts at the 2013 Natural Products Expo West show. One of the companies throwing its hat into the ring is Runa, which markets a range of Amazonian guayusa tea products, and recently launched Runa Clean Energy.
BevNET is delighted to announce that KeVita co-founder and CEO Bill Moses will be presenting a case study on the transition from natural and specialty to mainstream supermarket channels during the BevNET Live event taking place on June 4 and 5 in Manhattan.
We're only 30 days away from BevNET Live Summer ’13, which takes place on June 4-5 in New York City at the Metropolitan Pavilion. Space is filling up fast, and if you haven’t already, NOW is the time to register. With hundreds of attendees -- including beverage companies, investors, distributors, retailers and suppliers -- already signed up for the event, BevNET Live is certain to sell out.
The so-called "Kombucha crisis" seems to tell us more about an affinity for alliteration than anything resembling reality; several beverage industry veterans believe that it hasn’t been detrimental at all. In fact, some say that the supposed calamity actually fueled Kombucha’s rapid rise.
Revive has launched two new line extensions to its brand of kombucha drinks. The company, which is based in Sonoma County, Calif., has introduced Revive Kombucha Gold, a blend of kombucha and coffee, and Revive Kombucha Red, which is made with a hibiscus flower kombucha culture. Aside from a few adjustments to its labels, we think Revive has done an outstanding job with the two new varieties.
On the heels of an announcement that the U.S. Food and Drug Administration (FDA) will begin investigating the safety of caffeine as a food additive, Monster Beverage Corp. has filed a lawsuit against San Francisco City Attorney Dennis Herrera over his demands that the company reduces the caffeine content in its energy drinks and stop marketing to minors.
Blue Monkey’s Coconut Coffee Drink is a certified organic blend of coconut cream, sugar, coffee and added emulsifiers/stabilizers. It’s billed as a dairy- and soy-free coffee drink, and it features a somewhat light-bodied coffee flavor. Overall, it’s good, but we honestly feel as though more could be done with this product, starting with cutting the calories and offering more variety in flavors.
The upcoming Manhattan edition of BevNET Live will feature a special edition of Beverage School, BevNET’s introduction to the beverage business. The program, which is free and open to qualified BevNET Live registrants, will be held on Mon., June 3, the day before the opening of BevNET Live, which takes place on June 4 and 5. The limited-seating session will be available -- at no cost -- exclusively to attendees of BevNET Live who are new (or relatively new) to the beverage industry.
As the primary focus on most labels, it’s a given that a logo should be a memorable and recognizable symbol of a brand. However, the process of designing a logo is often a difficult path to navigate; every company wants its brand to stand out, but how does a logo most effectively align with what’s inside the bottle?
BevNET is pleased to announce the launch of the BevNET Magazine app in the iTunes and Google Play stores. As the first in the industry to offer a mobile/tablet app for its print publication, readers will be able to view the magazine in digital format on all Apple and Android devices.
In a hotel across the John Wayne Airport in Santa Ana, Calif., about 40 miles south of Los Angeles, Clayton Christopher had dinner with Eric Dopkins to discuss consulting. He didn’t expect to make a hire.