Review: PRO ADE
PRO ADE is a high protein water beverage that was designed to both hydrate and supplement the body with protein. They’ve carefully formulated the product to be low-carb and low-calorie,…
Good Thinking! Nawgan Lands Investment from Kirin
Nawgan, the tiny brain health beverage out of St. Louis founded by brain scientist Robert Paul, has landed investment from Kirin Holdings, the owner of Kirin beer. Kirin Holdings also…
2011 Water Guide – Free Download
The BevNET and Beverage Spectrum 2011 Water Guide is now available. Inside the water guide, you’ll find listings for bottled water, enhanced water, tablets, powders, and suppliers to the water…
Review: Speed Energy
Speed Energy is the official energy drink of Robby Gordon of NASCAR Sprint Cup Series fame. While this endorsement alone won’t make this energy drink a success, the quality of…
The Kombucha Crisis: One Year Later
One year later, last summer’s withdrawal proves more hiccup than handicap. For a nascent beverage category like Kombucha, there’s not a much bigger crisis than having all major brands disappear from store shelves, just as growth appeared headed for warp speed. Everything was lining up in favor of the category. With a clear market leader in GT’s Kombucha and Synergy, a number of creative brands and established beverage companies crafting their own offerings, swelling grassroots support for healthier beverage choices, including a strong home-brewing community, and a massive distribution pipeline via Whole Foods and UNFI, Kombucha seemed on the verge of a breakout.
Review: Coconut Water Cubed³
Cubed³ is the one of the more recent brands to land in our office and its angle — to take “Coconut Water where it hasn’t been before, great tasting!” —…
Tata Beverage Invests, Hires
International beverage conglomerate Tata Global Beverages made a pair of major moves in the past week, first revealing that in the last quarter it had increased its stake in The…
Review: Blk. Water
Blk. Water, which is short for “black water,” is, indeed, black water. While there’s certainly some gimmickry to the concept (more on that in a bit), the product is black…
Coke to Invest $4 Billion in China
Beginning in 2012, the Coca-Cola Co., Inc. will invest $4 billion in China over a three-year period for new infrastructure and capabilities, partnerships, brand building and the development of new…
Review: Fizzy Lizzy Raspberry Lemon
Fizzy Lizzy has been one of our favorite sparkling juice brands since it launched over ten years ago. Now — and several packaging designs later — Fizzy Lizzy is a…
Nestle Brings on Mother Nature
Nestle Waters apparently believes that Mother Nature has survived a recent onslaught by Vitaminwater, and that she — or at least her portfolio of four-legged woodland assets — is ready…
Review: Levis Diet Chocolate Champ Cherry
When it comes to regional sodas, there are those that fit into more mainstream buckets (a la root beer) and those that have a bit more character (e.g. super spicy…
5-Hour Energy Takes Lawsuit Against On Go Energy Shot to Federal Court
Innovation Ventures LLC, the makers of 5-Hour Energy, are claiming $90,000 in damages over stolen trade secrets in a U.S. District Court lawsuit against Aspen Fitness Inc., which makes On…
Cheerwine Announces Distribution Agreement with The Fresh Market
North Carolina-based Cheerwine recently announced a distribution agreement with gourmet retailer The Fresh Market that will put the cherry-flavored soft drink in all 106 The Fresh Market locations in 21…